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Updated RecentlyBreakfast Boulevard vs Watermill Express Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Breakfast Boulevard vs Watermill Express including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | N/A | $471,800 - $596,400 |
| Franchise Fee | N/A | $25,000 |
| Royalty Fee | - | to 7% |
| Advertising Fee | - | to 2% |
| Year Founded | - | 1984 |
| Year Franchised | - | 1989 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 24 hours Classroom Training: 23 hours |
| Support | - | Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Ad Templates Regional Advertising Social media Loyalty program/app |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Breakfast Boulevard
The Breakfast portion of Petrey's Food Court Program was developed to complement the unique customer base of a convenience store. Since a large portion of the convenience store's deli business occurs in the morning, it is essential to offer the customer a traditional biscuit breakfast. It must be appetizing, taste good, and offered piping hot. Offering a tasty, satisfying breakfast is essential to getting the bounce back into the store for your other food service offerings. Fast never means you have to sacrifice quality or taste.
About Watermill Express
Watermill Express is the nation’s largest drive-up, self-serve, pure drinking water company. Customers supply their own clean containers, drive up and purchase great-tasting water at a fraction of the price for bottled water. We also offer the industry's premier brand of vended ice made exclusively from our pure drinking water. Our mini water purification locations are fully automated and can turn two simple unused parking spaces into a full-fledged franchise opportunity. You won’t find an easier way to own your own business operating for 24-hour a day with no on-site employees!
Franchise Fee (per unit): $25,000 (based on initial 3 units)
Future Franchise Fee (per unit): $15,000 - $20,000 (depending on # of units)