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Updated RecentlyOrangeTheory Fitness vs Profile by Sanford Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of OrangeTheory Fitness vs Profile by Sanford including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $608,172 - $1,800,322 | $388,500 - $634,500 |
| Franchise Fee | $59,500 | $49,500 |
| Royalty Fee | 8% | 5% |
| Advertising Fee | 2% | 2% |
| Year Founded | 2010 | 2012 |
| Year Franchised | 2010 | 2014 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | $150K liquidity, $500K net worth, business experience, team builder, outgoing demeanor | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/Yes |
| Start-up Costs | -/Yes | -/Yes |
| Equipment | -/Yes | -/Yes |
| Inventory | -/Yes | -/Yes |
| Receivables | -/Yes | -/Yes |
| Payroll | -/Yes | -/Yes |
Training & Support |
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| Training | On-The-Job Training: 3.3 hours Classroom Training: 58.25 hours Additional Training: E-learning | On-The-Job Training: 228 hours Classroom Training: 32 hours Additional Training: 15 hours annually |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | Manual provided Number of Employees Required to Run: 8 - 11 | Number of Employees Required to Run: 5 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | Yes |
| International Expansion | Yes | - |
Company Overviews
About OrangeTheory Fitness
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About Profile by Sanford
Profile by Sanford is a comprehensive weight loss and weight management program designed by the physicians and experts at Sanford Health. The program utilizes a certified health coach and offers integrated technology and meal replacement products to provide members with a solution for nutrition, activity, and lifestyle changes.
Be part of the $20+ billion weight loss industry, helping nearly 70% of Americans who are overweight.
* Align with an evidence-based program designed by physicians and scientists with proven results
* Be backed by Sanford Health, the largest rural non-profit health system in the nation
*Join an organization that's focused on preventative medicine and bettering the lives of its members.
*Real estate site selection consultation.
*Ongoing operations and management support
*Staff training and certification program.
*Assistance and access to promotions and marketing campaigns.