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Updated RecentlysweetFrog vs Handel's Homemade Ice Cream Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of sweetFrog vs Handel's Homemade Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $95,600 - $477,500 | $234,500 - $814,500 |
| Franchise Fee | $15,000 - $30,000 | $50,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | 1.5% | - |
| Year Founded | 2009 | 1945 |
| Year Franchised | 2012 | 1989 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | In order to be considered, you must have a net worth of $250,000 and unrestricted capital in the amount of $100,000. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed | On-The-Job Training: 120 hours Classroom Training: 4 hours |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Meetings/Conventions Grand Opening Security/Safety Procedures Field Operations Site Selection |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Ad Templates Social media Website development Email marketing |
| Operations | 50% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 2 - 4. Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators). | Number of Employees Required to Run: 25 |
Expansion Plans |
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| US Expansion | No | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About sweetFrog
Shortly after moving to Richmond, Virginia, in 2009, Derek Cha brought the West-Coast frozen yogurt trend to his new home by opening the first sweetFrog store. In addition to a variety of frozen yogurt flavors and toppings, sweetFrog locations offer waffle cones and bowls, Belgian waffles, banana splits and parfaits.
The total investment necessary to begin operation of a sweetFrog Shop is
$231,500 - $477,500 for a Shop in Traditional Venue, $95,600 - $304,000
for a Kiosk Shop or Standard Floor Plan Shop in Non-Traditional Venue
and $122,400 - $219,300 for a Truck.
#23 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees
Seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, Philippines, South America and Western Europe
Veteran Incentives 25% off franchise fee (50% off in May and November)
About Handel's Homemade Ice Cream
!["Handels]("https://handelsicecream.com/wp-content/uploads/2020/05/HandelsLogo.Header.png")
Handel's Homemade Ice Cream & Yogurt is a popular ice cream
company franchise founded by Alice Handel in 1945 in Youngstown, Ohio.
As of 2020, the company was operating 50 corporate and franchise stores
in nine states. Today, it is owned by Leonard Fisher and maintains a
corporate headquarters in Canfield, Ohio.
The total investment necessary to begin operation of a Handel’s
Franchise ranges from $234,500 to $714,500. This includes between
$170,000 and $230,000 that must be paid to the franchisor or their
affiliates.
The total investment necessary to operate multiple Parlors under a form of area development agreement depends on the number of franchises the franchisor grants you the right to open. The total investment necessary to enter into a development agreement for the right to develop three Parlors is $334,500 to $814,500, which includes an initial development fee of $150,000 that is paid to the franchisor, and the total investment to open and commence operations of your initial Parlor. Under the area development agreement, the Development Fee is equal to $50,000 for each Parlor that the franchisor will grant you the right to open and operate under the Development Agreement.
The total investment necessary to operate multiple Parlors under a form of area development agreement depends on the number of franchises the franchisor grants you the right to open. The total investment necessary to enter into a development agreement for the right to develop three Parlors is $334,500 to $814,500, which includes an initial development fee of $150,000 that is paid to the franchisor, and the total investment to open and commence operations of your initial Parlor. Under the area development agreement, the Development Fee is equal to $50,000 for each Parlor that the franchisor will grant you the right to open and operate under the Development Agreement.
!["Entrepreneur]("https://d3fg11dgb68kbp.cloudfront.net/assets/photos/franchise-badge-22686037fc120ba1bd59c2c9fd6e0fbf.png"){kind=icon}