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Updated RecentlysweetFrog vs U-Swirl-n-Go Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of sweetFrog vs U-Swirl-n-Go including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $95,600 - $477,500 | $360,000 - $466,000 |
| Franchise Fee | $15,000 - $30,000 | $25,000 |
| Royalty Fee | 5% | - |
| Advertising Fee | 1.5% | - |
| Year Founded | 2009 | 2008 |
| Year Franchised | 2012 | 2008 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | 50% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 2 - 4. Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators). | - |
Expansion Plans |
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| US Expansion | No | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About sweetFrog
Shortly after moving to Richmond, Virginia, in 2009, Derek Cha brought the West-Coast frozen yogurt trend to his new home by opening the first sweetFrog store. In addition to a variety of frozen yogurt flavors and toppings, sweetFrog locations offer waffle cones and bowls, Belgian waffles, banana splits and parfaits.
The total investment necessary to begin operation of a sweetFrog Shop is
$231,500 - $477,500 for a Shop in Traditional Venue, $95,600 - $304,000
for a Kiosk Shop or Standard Floor Plan Shop in Non-Traditional Venue
and $122,400 - $219,300 for a Truck.
#23 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees
Seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, Philippines, South America and Western Europe
Veteran Incentives 25% off franchise fee (50% off in May and November)
About U-Swirl-n-Go
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U-Swirl International has launched a new concept. “U-Swirl-n-Go” is a 2-4
self-serve frozen yogurt machine kiosk (depending on size constraints)
that is ideal for Convenience Stores, Truck Stops, Malls, Airports,
University Food Courts, or other Non-Traditional Locations. This can be
done in as little as 50 square feet of space. Because of the modular
design the kiosk can be retro-fitted or featured in a new store build
out as a custom design.
Advantages:
• Great opportunity to increase revenues and profits
• Increase store traffic from “the pump” to “the store”
• Turns existing floor space into “Branded Profits”
• National Brand Alliance with over 280 traditional stores in 38 states and 4 countries
• Cheaper and more efficient than going-it-alone
• Minimal Space
• Little to no additional Labor costs
• Opportunity for a unique product offering in your trade area
Kiosks
• 40 - 50 square foot minimum
• Easy install (kiosk-in-a-box)
• Kiosks are built modularly and shipped read to assemble (retro-fit)
• Custom design available for new store builds
• Yogurt is machine ready
• On-site Training