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Below is an in-depth analysis and side-by-side comparison of Coconut's Fish Cafe vs Bailey Seafood including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $412,750 - $808,750 | $226,000 - $382,000 |
Franchise Fee | $60,000 | $35,000 |
Royalty Fee | 7% | 5% |
Advertising Fee | 1% | - |
Year Founded | 2009 | 1989 |
Year Franchised | 2013 | 2019 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | Additional Training: At existing franchise store | Bailey Fish & Seafood offers a comprehensive and hands on training program in order to ensure that franchisees are 100% equipped with the knowledge, skills and expertise to successfully operate their own center. Our multi-phase training includes hours of hands on training at one of our already established locations in addition to many hours of ongoing support at your newly established location. On-The-Job Training: 20 hours Classroom Training: 14 hours |
Support | Grand Opening Online Support Field Operations | Grand Opening Site Selection |
Marketing | - | Social media |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30 | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | - | Yes |
Michael Phillips, a successful entrepreneur several times over in the restaurant industry, founded Coconut's Fish Cafe (Coconut's) in 2009 in Kihei, Hawaii on the island of Maui. Retired in Hawaii yet seeking a restaurant offering fresh foods and outstanding service, Phillips started Coconut's to enjoy great-tasting meals with his neighbors in Kihei. Today, Coconut's is revolutionizing the fast casual restaurant sector with its fresh, healthy and affordable menu options, featuring wild-caught fish and a wide selection of fresh, authentic Hawaiian ingredients. Currently with its flagship in Hawaii and corporate headquarters in Nevada, the restaurant concept is expanding across the country through a focused franchising initiative.