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Updated RecentlySoldierfit vs PickUp USA Fitness Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Soldierfit vs PickUp USA Fitness including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $144,950 - $305,495 | $533,266 - $1,150,054 |
| Franchise Fee | $30,000 | $45,000 |
| Royalty Fee | 7% | 6% |
| Advertising Fee | - | 1% - 2% |
| Year Founded | 2007 | 2011 |
| Year Franchised | 2015 | 2016 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Prior experience in the fitness industry may be helpful, but is not a requirement. The ideal candidate will have an interest in fitness and the desire to help people in their communities to get fit. We also prefer franchise owners who will be directly involved in the full-time operations and growth of their Soldierfit franchises. In turn, we'll provide the support franchisees need to run their businesses. We do, of course, also expect that franchisees have the right amount of capital to invest in the business. | While not required, a passion for fitness and basketball is a huge plus! Owning a fitness club is a tremendous opportunity to build a business doing something you love. To get started, franchise candidates, either individually or cumulatively amongst a group of investors, should have a minimum of $150,000 in liquid capital and $300,000 in net worth. This gives a new franchisee the base financials to attempt to obtain necessary bank financing to be properly capitalized to launch a PickUp USA. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | We provide comprehensive training in critical areas, including business management, sales and member retention, fitness training programs, equipment purchasing and usage, hiring and retaining staff, marketing and promotional activities, and much more. | * Comprehensive 8 day training at our headquarters in Irwindale, CA for you and your two managers |
| Support | Our highly skilled and experienced corporate team is fully committed to helping you build and boost your business. And we will be available to you via phone, text, or email to answer your questions, troubleshoot, or discuss your business' progress and future. And of course we will conduct periodic visits to provide ongoing advice and counsel to help you continue to grow your business the Soldierfit way. | PickUp USA provides comprehensive support from the day you sign your franchise agreement. * Pre-Open Support * Grand Opening Support * Ongoing Support o Assistance with site-selection, club layout, design & construction o Comprehensive 8 day training o On-site guidance for 5 days from our corporate team o Support with marketing, sales and operations o Continuous, on-site, telephone and email support will be with you during your entire journey o Your success is our success! |
| Marketing | You'll get our expert guidance with advertising, promotions, social media and more. Our corporate website helps drive business to your local franchise 24/7. Plus, you'll benefit from combined franchisee dollars in our system-wide marketing fund. | - |
| Operations | - | We require an owner/operator Approximately 10 staff are needed to run a PickUp USA Fitness club. |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Soldierfit
Why a Soldierfit Franchise Be in business for yourself, not by yourself. The military says it best with their slogan, "one fight one team". At Soldierfit, our strength is your strength. And from the day you sign your franchise agreement our in-house support team is there with you every step of the way Market-Tested, Streamlined Business Model We are a multi-unit operation with established standards, procedures, programs, and policies already in place so you can focus on building your client base and revenue right from the start. Confidential Operations Manual We will provide and train you on our proprietary guide detailing daily operating procedures and important business functions. The manual will be a vital tool for your daily and ongoing operations and will help ensure you have the information and tools needed to uphold the Soldierfit standards. Site Selection and Buildout We will be there right from the start with site selection and lease negotiating assistance. Our dedicated project management team will help you with the planning and execution of your facility build out from start to finish from fixture specifications to set up assistance. We know what it takes to build a Soldierfit location and make it work and we want to help you do the same. Grand Opening Support We provide you with a grand opening checklist as well as pre-opening marketing strategies so that your location can explode onto the scene. Not only that but given those tools you have the potential to have members and revenues before you even open the doors. We will also be on site with you on your big day! Vendor Discounts You'll have access to our approved vendors and will benefit from our pre-established group purchasing discounts.
About PickUp USA Fitness
PickUp USA Fitness clubs are full-service, basketball-focused gyms. Our clubs offer: group & private basketball training, officiated games of pickup basketball, full weight & cardio rooms, retail merchandise, lounges, and much more! We started our unique fitness concept in 2011, and spent 5 years refining our product, processes, and brand before franchising in 2016.
Limitless Opportunity
* In 2014, total US health club revenues increased 7.4% to $24.2 billion with 54.1 million Americans belonging to at least one health club nationwide (IHRSA data)
* Over 23 million people/year participate in basketball activities in the US (Statista data)
* PickUp USA Fitness is the only basketball-focused fitness club operating in the US, and generates revenue from 4 diverse channels:
o Membership Dues
o Private Training Packages
o Merchandise Sales
o Private Court Rental Fees
Streamlined Operating Model
- Plug- and-play, refined and simple operating model
- Less than 10 total employees needed to run a PickUp USA
- Passionate staff that love fitness and basketball are naturally attracted to PickUp USA
- Polished marketing, sales, and operating processes allow your gym to operate seamlessly 365 days/year
- Established relationships with reputable suppliers and vendors:
- Gatorade
- SportCourt
- Wilson Basketball
- StarTrac
- ClaytonKendall
- Minimal inventory management with simple processes for ease of operating
- Bottom-line: A polished operating system allows you to have fun, interact with customers, and grow your business!