|
Below is an in-depth analysis and side-by-side comparison of The Juicy Crab vs Shell Shack including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $613,500 - $1,106,500 | $588,500 - $858,900 |
Franchise Fee | $50,000 | $50,000 |
Royalty Fee | 3% going to 4% | - |
Advertising Fee | 1%local+1%Nat'l | - |
Year Founded | 2015 | - |
Year Franchised | 2017 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
||
Experience | - | 5 years minimum multi-unit operations experience Ability to develop two or more restaurants Sufficient Financial Resources: Minimum liquid assets $500,000 Minimum net worth $1,500,000 Strong Banking Relationships or Investment Capital |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
||
Training | GM gets 16 hours Classroom training and 46 days on the job training in our corporate training location. Other following mangers : ASST MGR. FOH MGR. BOF MGR gets 16 hours classroom training and 24 days of on the job training in our corporate training location. A team of trainers for a week in support of the Grand Opening. | All managers and control personnel must participate in a 2-3 week training program at the Shell Shack Training Center located in Dallas, TX. Additionally, we provide an Opening Training Team; which is composed of at least 5 of our trained representatives to provide on-site pre-opening and opening training, supervision and assistance to you for a minimum of 14 days. Once completed, franchisees receive regular updates to their training, including on-site visits and operation reviews. |
Support | - | - |
Marketing | - | - |
Operations | OBLIGATION TO PARTICIPATE IN THE ACTUAL OPERATION OF THE FRANCHISE BUSINESS You must designate one person who owns at least 10% of your equity interests as your “Operating Partner.” The Operating Partner must serve as the general manager of the restaurant, operate it on a day-to-day basis and have the authority to bind you to obligations relating to the Franchise Agreement. The restaurant must be under the direct, on-premises supervision of a fully-trained manager or a fully-trained assistant manager selected by you and approved by us. We do not require that the Operating Partner or other persons who directly or indirectly own an ownership interest in your entity (an “Owner”) provide direct on-premises supervision. | - |
Expansion Plans |
||
US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
The Juicy Crab story starts long before the opening of the Duluth, Georgia, first corporate restaurant in 2015. The Chen family's inspiration ultimately came from New Orleans and the world travels of Grandfather Chen. Grandfather Chen was a sailor who traveled the world learning many different styles and ways of cooking seafood. One of the main influences that every family member loved, was the New Orleans style of cooking seafood, and we want to share it with you.
We think you will agree that "Juicy Never
Tasted So Good”™. The style and special blend of seasonings will have
you coming back for more! We welcome you to sit at our family table and
will always treat you like a part of our family.
Shell Shack is a one of a kind seafood restaurant experience in the casual dining segment
specializing in proprietary infused seasoned crab and seafood of all shapes and sizes. The Shell
Shack family strives to better our customer experience each and every day through operational
excellence.
We believe our seafood loving customers are the reason
the Shell Shack brand grew 100% in 2016 and we anticipate doubling our
locations in 2017. If you have proven restaurant success and are looking
to diversify your portfolio or just have a perfect location, then we
challenge you to reach out and tell us your story.
What makes Shell Shack different?