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Below is an in-depth analysis and side-by-side comparison of Playtri vs Destination Athlete including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $203,000 - $399,667 | $28,300 - $93,610 |
Franchise Fee | $29,500 | $20,000 - $50,000 |
Royalty Fee | 5% | 5%-8% |
Advertising Fee | - | 2% |
Year Founded | - | 2008 |
Year Franchised | - | 2008 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Playtri is looking for franchisees that have a passion for helping people get healthy and are willing to work hard while following the system we have set forth. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | Yes/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | Playtri offers a comprehensive classroom and in-store training that covers all aspects of what you need to know as a Playtri franchisee. • 2 Full Weeks of Training �" national office and in-store • Ongoing Phone & Email Support • Online System to Access Training Materials, Franchise Manual, Marketing Tools • Best Practices for Buying, Selling, Inventory and Cash Management • Trusted Corporate Vendor Partners • Site selection support • Pre �" designed local marketing support • Store Opening Assistance | On-The-Job Training: 80+ hours Classroom Training: 40 hours Additional Training: Online, conference calls |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations | - | Number of Employees Required to Run: 1 - 3 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
In 1999, Ahmed Zaher, founder of Playtri, attended his first
triathlon as a spectator - Rivercities Triathlon in Shreverport, LA. He
was so inspired that the next day, he quit smoking and started training
for triathlon. He had a ton of questions and wanted to jump in right
away. As an athlete who had been coached all his life, he immediately
hired a coach. He would hire numerous coaches until he decided to
become a coach with Troy Jacobson’s Triathlon Academy and would attend
one of the first USATriathlon Coaching Certification courses.
He fell in love with the sport, the knowledge, the learning and the racing and
that is where Playtri was born. His passion for the sport and for
coaching would lead him to meet his now wife and the President of our
company, Staci Brode in 2002 at the Rivercities Triathlon in Shreveport,
LA. Staci wanted a new coach and rumor had it Ahmed was one of the
best in town. They would begin dating and working together in coaching
and event production in 2004.
In 2011, they would open their first Playtri store. Over the next 5 years, they would work to perfect the
model that would enable them to help more and more people reach their
health and fitness goals.
Ahmed will tell you after his 5 beautiful boys, his biggest
accomplishment is Playtri and the opportunity it has given him to help
people live a healthy lifestyle.
Staci was a high school swimmer, with a Marketing and Business Honors degree
from the University of Texas at Austin. She found triathlon in 2001
while looking for a way to get back in shape after she left college.
She was working in sales for Johnson & Johnson when she decided to
leave her job and follow her passion of triathlon and event production
in 2004. Staci would join Ahmed and turn the passion they had into a
business empire that’s success is built on hard work and dedication by
both Ahmed and Staci. Setting an example for her two boys of living a
healthy lifestyle, enjoying sports as an adult and working hard for
something you believe in is what drives her everyday.
**Qualified Veterans and Minorities: Receive a $10,000 discount on the franchise fee and a reduced royalty fee for the first two years of business.·
**Current Bike/Run Shop Owners: Receive a $10,000 discount on the franchise fee and a reduced royalty fee for the first two years of business.