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Below is an in-depth analysis and side-by-side comparison of D1 Training vs Destination Athlete including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $223,560 - $692,350 | $28,300 - $93,610 |
Franchise Fee | $45,000 - $60,000 | $20,000 - $50,000 |
Royalty Fee | 6% | 5%-8% |
Advertising Fee | - | 2% |
Year Founded | 2001 | 2008 |
Year Franchised | 2016 | 2008 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Seeking qualified, community-minded franchisees with a passion for the fitness industry Liquid capital of $250,000 and a net worth of $500,000 | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | Yes/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | Our comprehensive training programs cover every aspect of the fitness business, from how to run the billing system to designing workouts and scheduling staff. This training program provides you the solid foundation of knowledge and experience you’ll need to open a thriving D1 Training franchise. You’ll attend a week-long training system at our home office and flagship fitness facility in Nashville, TN, and when you leave, your training continues with self-guided study, nearly constant contact with support staff, and an extensive network of other franchise owners and their staffs. | On-The-Job Training: 80+ hours Classroom Training: 40 hours Additional Training: Online, conference calls |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Our marketing support includes not only professionally created branding. We also respond to market needs as they arise, providing our franchise owners with the materials they need to make an impact in their markets. | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations | Employees required: 6 - 12 | Number of Employees Required to Run: 1 - 3 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
Founded in 2001 by former NFL player Will Bartholomew, D1 Training is a
national fitness concept providing programs for all ages that are based
on the five basic tenets of athletic-based training to achieve sport and
fitness goals. Based in Nashville the brand began franchising in 2016
and has more than 30 locations currently open across 24 states and
anticipates more than 75 locations operating by 2019. Named a Top 30 Gym
in America by Men's Health, D1 Training has also received recognition
by the NFL Players Association as well as being endorsed by the National
Academy of Health Medicine.