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Updated RecentlyShell Shack vs Shuckin' Shack Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Shell Shack vs Shuckin' Shack including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $588,500 - $858,900 | $252,700 - $841,750 |
| Franchise Fee | $50,000 | $45,000 |
| Royalty Fee | - | 3.5-5.5% |
| Advertising Fee | - | 1.5% |
| Year Founded | - | 2007 |
| Year Franchised | - | 2014 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | 5 years minimum multi-unit operations experience Ability to develop two or more restaurants Sufficient Financial Resources: Minimum liquid assets $500,000 Minimum net worth $1,500,000 Strong Banking Relationships or Investment Capital | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/Yes |
| Payroll | -/- | -/Yes |
Training & Support |
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| Training | All managers and control personnel must participate in a 2-3 week training program at the Shell Shack Training Center located in Dallas, TX. Additionally, we provide an Opening Training Team; which is composed of at least 5 of our trained representatives to provide on-site pre-opening and opening training, supervision and assistance to you for a minimum of 14 days. Once completed, franchisees receive regular updates to their training, including on-site visits and operation reviews. | On-The-Job Training: 80 hours Classroom Training: 64 hours |
| Support | - | Ongoing Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 20 |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Shell Shack
Shell Shack is a one of a kind seafood restaurant experience in the casual dining segment
specializing in proprietary infused seasoned crab and seafood of all shapes and sizes. The Shell
Shack family strives to better our customer experience each and every day through operational
excellence.
We believe our seafood loving customers are the reason
the Shell Shack brand grew 100% in 2016 and we anticipate doubling our
locations in 2017. If you have proven restaurant success and are looking
to diversify your portfolio or just have a perfect location, then we
challenge you to reach out and tell us your story.
What makes Shell Shack different?
- Shell Shack Brand Execution, Culture and High-Energy Vibe
- Made from Scratch Kitchen
- Finest Quality Fresh Seafood, Chicken and Beef
- Proprietary Shell Shack Recipes and Spices
- Shell Shack's Famous Hand Washing Machine
- Always Family Friendly Atmosphere
- Superior Audio Video & Social Media Marketing Package
About Shuckin' Shack
!["Shuckin]("https://fddexchange.com/wp-content/uploads/2020/08/Shuckin-Shack-300x103.jpg")
When the founders opened the first Shuckin’ Shack in 2007, their goal was to provide the highest quality seafood and drinks while removing all the pre-conceived notions of only getting great food a few times per year. Opening the second location in Historic Wilmington in 2012 brought similar success, even in a market flooded with seafood restaurants, taverns, and bars. One thing remained clear - Shuckin’ Shack was different than the tired “fry it all” seafood houses found all over the Southeastern United States. After a warm reception and a number of awards, as well as being featured in Coastal Living Magazine’s “22 Best Seafood Dives in America,” 2014 brought a new adventure: franchising. Sticking with the same mantra that brought two successful restaurants in North Carolina,
Shuckin’ Shack Oyster Bar can now be found in multiple states with over a dozen locations. The formula that works for “The Shack” can be found in their mission statement: “To show each guest ‘A Good Shuckin’ Time’ through fresh seafood, high-quality spirits, and exceptional customer service.”
Are you ready to bring ‘A Good Shuckin’ Time’ to your community?
Seeking new franchise units in the following regions/states:
Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, District
of Columbia, Delaware, Florida, Georgia, Iowa, Idaho, Indiana, Kansas,
Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri,
Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New
Jersey, New Mexico, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, South
Carolina, Tennessee, Texas, Utah, Virginia, Vermont, West Virginia and Wyoming