Row House vs DiscoverStrength Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Row House vs DiscoverStrength including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Row House Franchise
DiscoverStrength Franchise
Investment $257,700 - $475,800$271,250 - $481,000
Franchise Fee $49,500$49,000
Royalty Fee 7%6%
Advertising Fee 2%2%
Year Founded 20152020
Year Franchised 20172020
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Row House Franchise
DiscoverStrength Franchise
Experience --

Financing Options
 
Row House Franchise
DiscoverStrength Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/Yes-/-
Payroll -/Yes-/-

Training & Support
 
Row House Franchise
DiscoverStrength Franchise
Training On-The-Job Training: 1 hour Classroom Training: 22 hours Additional Training: Manager training -
Support Purchasing Co-ops Newsletter Meetings/Conventions Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app-
Operations Number of Employees Required to Run: 8-

Expansion Plans
 
Row House Franchise
DiscoverStrength Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Row House

At a time when the market is saturated with high-intensity, high-impact fitness concepts, the need for a more sustainable workout that reduces the risk of injury but still delivers an effective workout is clear. Predicted to be the new ‘go-to’ workout in 2018 by The Associated Press, indoor rowing has the extensive market potential not yet explored. Established in New York City in 2014, Row House was born from the idea that rowing is simply the most efficient, low-impact, high-energy, full-body workout for any fitness level that unites, inspires and drives people to dig a little deeper.
 
Led by an expert team with more than 25 years of fitness franchising experience, Row House will dominate indoor rowing in the boutique fitness industry by offering franchise opportunities across all major markets.

Seeking new franchise units throughout the U.S. , Asia, Australia/New Zealand, Canada, Mexico, South America and Western Europe

About DiscoverStrength

"Discover
Discover Strength Franchising LLC offers individual unit franchises for the development and operation of a Discover Strength™ business offering no-compromise strength training experiences to customers of all ages through one-on-one and small group training sessions, and other related services and products. 
We will guide you as you select and build out your own Discover Strength studio: Streamlined prototypes range from 1,600 to 2,200 square feet. A concept that can work in a variety of shopping centers and other lifestyle-centric locations. No locker rooms, treadmills, showers, or pools. The Discover Strength model offers an incredible value proposition by producing higher revenue per square foot than the vast majority of retail, restaurant, and fitness business models.