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Updated RecentlyThe Barre Code vs DiscoverStrength Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of The Barre Code vs DiscoverStrength including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $190,500 - $411,800 | $271,250 - $481,000 |
| Franchise Fee | $49,500 | $49,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 1% | 2% |
| Year Founded | 2010 | 2020 |
| Year Franchised | 2012 | 2020 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 42 hours Classroom Training: 128 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | Number of Employees Required to Run: 1 - 2 | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About The Barre Code
Co-founders, Jillian and Ariana launched The Barre Code in 2010, with a shared passion for personal training and empowerment through positivity.
Franchising since 2012, we have grown from the inaugural location in
Chicago’s River North neighborhood to nearly 50 prosperous locations
across 17 states with thousands of members while generating national
media coverage. As The Barre Code continues to expand, one powerful
consistency remains: a dedication to helping transform people into their
strongest, fittest selves while supporting franchise owners to reach
their personal goals.
!["Entrepreneur]("https://d3fg11dgb68kbp.cloudfront.net/assets/photos/franchise-badge-22686037fc120ba1bd59c2c9fd6e0fbf.png"){kind=icon}
#195 in Franchise 500 for 2021.
About DiscoverStrength
!["Discover]("https://fddexchange.com/wp-content/uploads/2020/08/Discover-Strength-300x62.png")
Discover Strength Franchising LLC offers individual unit franchises
for the development and operation of a Discover Strength™ business
offering no-compromise strength training experiences to customers of all
ages through one-on-one and small group training sessions, and other
related services and products.
We will guide you as you select and build out your own Discover Strength
studio: Streamlined prototypes range from 1,600 to 2,200 square feet. A
concept that can work in a variety of shopping centers and other
lifestyle-centric locations. No locker rooms, treadmills, showers, or
pools. The Discover Strength model offers an incredible value
proposition by producing higher revenue per square foot than the vast
majority of retail, restaurant, and fitness business models.