Basecamp Fitness vs DiscoverStrength Franchise Comparison

Basecamp Fitness is a new studio fitness concept that will push you to your limits and shakes up your workout routine. We use a varying, fitness program that gives you a complete, full-body workout combining efficient cardio AND strength training AND core movements - every class - we take the guesswork out of your workout. Our high-energy, upbeat environment and motivating instructors keep you moving and coming back for more. Basecamp is the only studio that uses an Assault bike and provides weights, as heavy as you choose, to ensure you get the best work out every time. Making You. Stronger. Faster.

Basecamp Fitness is expanding its franchising opportunities both domestically and globally. The new fitness concept is owned by Self Esteem Brands' parent franchisor to Anytime Fitness, the largest fitness franchise. The workout is one of the fastest and most efficient programs on the market and solves the needs of our customers’ busy lifestyle.

Discover Strength Franchising LLC offers individual unit franchises for the development and operation of a Discover Strength™ business offering no-compromise strength training experiences to customers of all ages through one-on-one and small group training sessions, and other related services and products. 

We will guide you as you select and build out your own Discover Strength studio: Streamlined prototypes range from 1,600 to 2,200 square feet. A concept that can work in a variety of shopping centers and other lifestyle-centric locations. No locker rooms, treadmills, showers, or pools. The Discover Strength model offers an incredible value proposition by producing higher revenue per square foot than the vast majority of retail, restaurant, and fitness business models.