Slumberland Franchise

Home & home office furnishings

Slumberland is a privately held company with 50 years experience in the furniture industry, and over 40 years of franchising experience. Since first opening as a mattress specialty shop in 1967, we have expanded our product mix and grown to 53 corporate and 74 franchise stores across 12 states. We enjoy a strong brand position in the US furniture industry with unbroken consecutive years of growth. Slumberland holds the largest combined market in share in the Central and Midwest United States and is the region’s premier home furnishing retailer.

Seeking new franchise units in the following states:

Iowa, Illinois, Indiana, Kansas, Michigan, Minnesota, Missouri,
Montana, Nebraska, North Dakota, South Dakota, Wisconsin, Wyoming   

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Please Note: The operators of Slumberland, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official Slumberland website.

How much does it cost to open a Slumberland Franchise?

The investment required to open a Slumberland Franchise is between $545,500-$1,994,000. There is an initial franchise fee of $30,000-$50,000 which grants you the license to run a business under the Slumberland name.

Individual Unit Costs

  • Initial Investment:
  • Initial Franchise Fee:
  • Royalty Fee:
  • Advertising Fee:
  • Term of Agreement:
    10 years

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When did the first Slumberland open? 1967
When did Slumberland start Franchising? 1977
Expense In-House Third Party
Franchise Fee No No
Startup Costs No No
Equipment No No
Inventory No No
Accounts Receivable No No
Payroll No No

Ongoing both on site & at corporate office

On-The-Job Training: 200+ hours
Classroom Training: 26 hours

Purchasing Co-ops
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Franchisee Intranet Platform

Slumberland Furniture's marketing philosophy combines convenient, high profile locations with name brand merchandise, high impact advertising, and a value-added approach to the customer.

Advertising is a key component of our marketing strategy. Slumberland is a dominant advertiser and we strive to be #1 in top-of-mind-awareness for home furnishings.

Another important element of our marketing philosophy is the value-added approach. We were one the first retailers to offer an extended comfort guarantee on mattresses, one part of our Mattress Plus program which includes:

*60 night 100% comfort guarantee
*Mattress removal option with delivery of a new set
*Guaranteed low price: we won't be undersold!

We are always seeking new ways to provide value to the customer to make Slumberland the store of choice in every market.

Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social media
Website development
Email marketing
Loyalty program/app

Absentee Ownership Allowed

Number of Employees Required to Run: 10

Business Experience:

  • General business experience
  • Industry experience, marketing skills preferred, but not necessary; strong understanding of retail business and commitment to customer service

  • To calculate how much income a franchise owner can do at Slumberland Franchise, may vary on factors like location, size etc., On the other side as a business owner your goals to maintain the quality of service while streaming sales high and expenses low. As any other franchise may include rent/mortgage, staffing/family, inventory supplies, utilities, administrative costs vise vera. Location to location and seasons the months costs may vary. Most franchises start up costs are typically fixed and they will cover most of the initial operating costs like signage, furniture, decoration and renovations.

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    Legal Disclaimer: This information is not a franchise offering for Slumberland and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recommend that anyone seriously interested in pursuing a Slumberland franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.



    Slumberland International Co.
    3060 Centerville Road
    Little Canada, MN


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