Athlete's Foot Franchise

Retailer specializing in athletic footwear


Robert and David Lando had a unique vision in 1971--to open a store specializing in athletic footwear. That year they opened the first The Athlete's Foot in Pittsburgh. The first franchise opened in 1972 in Oshkosh, Wisconsin, and the first international location opened in 1978 in Adelaide, Australia. The Athlete's Foot now operates company-owned and franchise locations in more than 40 countries. The company develops stores in malls, shopping districts and as freestanding locations. Each store sells name-brand athletic footwear and apparel. There are also The Athlete's Foot For Her stores, which specialize in athletic footwear and apparel for girls and women.

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Please Note: The operators of Athlete's Foot, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official Athlete's Foot website.

How much does it cost to open a Athlete's Foot Franchise?

The estimated investment required to open a Athlete's Foot Franchise is between $201,600-$640,300. There is an initial franchise fee of $35,000 which grants you the license to run a business under the Athlete's Foot name.

Individual Unit Costs

  • Initial Investment:
    $201,600-$640,300
  • Initial Franchise Fee:
    $35,000
  • Royalty Fee:
    5%
  • Advertising Fee:
  • Term of Agreement:
    10 years



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Us Footwear Chain Signs Master Franchise Agreement For Sweden
The Athlete's Foot (TAF), a US based athlete footwear retail chain, has signed a Master Franchise agreement for Sweden. TAF Sweden AB has signed a 10-year deal with The Athlete's Foot, which will see it open a minimum of 10 stores throughout the country. "The opening of The Athlete's Foot in Swed...

The Athlete's Foot Opens In Doha, Qatar
The Athlete's Foot (TAF), a world leader in athletic footwear retail franchising, and its parent company NexCen Brands, Inc. (Nasdaq: NEXC) announced the opening of the company's new store location, marking the entry into this country. The store is the 33rd TAF location in the Middle East; and the f...

The Athlete's Foot Announces "In My Shoes" Back-to-school Promotion Contest Gives Students Chance To Win One-on-one Time With A Professional Athlete
One of the most recognizable names in athletic retailing for over 35 years, The Athlete's Foot (TAF), today announced the launch of its In My Shoes back-to-school promotion and contest. In My Shoes encourages students nationwide to aspire, achieve and excel this upcoming school year by inviting them...

Sgma Spring Market Hosts The Athlete's Foot Global Franchise Convention
The Athlete's Foot, a global leader in athletic footwear franchising, announced today that it will hold its Global Franchise Convention at SGMA Spring Market (June 11-13; Sands Expo and Convention Center; Las Vegas, Nevada). Hundreds of franchise owners from all over the world will join thousand...

The Athlete's Foot Selects Warschawski As Agency Of Record
Warschawski, a full-service public relations, marketing and branding firm, announced today that it has been retained by The Athlete's Foot, an athletic footwear and apparel retail franchise system, as its agency of record. Terms of the agreement were not disclosed. Warschawski is responsible for han...

Athlete's Foot News & Press Releases

When did the first Athlete's Foot open? 1972
When did Athlete's Foot start Franchising? 1973

Year U.S.A. Canada International Corporate
2003 190 2 350 170
2002 178 0 362 182
2001 179 0 357 188
2000 178 2 294 274
1999 179 3 276 246
Year U.S.A.
2003 190
2002 178
2001 179
2000 178
1999 179
Year Canada
2003 2
2002 0
2001 0
2000 2
1999 3
Year International
2003 350
2002 362
2001 357
2000 294
1999 276
Year Corporate
2003 170
2002 182
2001 188
2000 274
1999 246
Expense In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Support
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations

Marketing
Co-op advertising, Ad slicks, National media, Regional advertising

International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 6 - 10

Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Business Experience:

  • General business experience

  • To calculate how much income a franchise owner can do at Athlete's Foot Franchise, may vary on factors like location, size etc., On the other side as a business owner your goals to maintain the quality of service while streaming sales high and expenses low. As any other franchise may include rent/mortgage, staffing/family, inventory supplies, utilities, administrative costs vise vera. Location to location and seasons the months costs may vary. Most franchises start up costs are typically fixed and they will cover most of the initial operating costs like signage, furniture, decoration and renovations.

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    Legal Disclaimer: This information is not a franchise offering for Athlete's Foot and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recommend that anyone seriously interested in pursuing an Athlete's Foot franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.

    Athlete's Foot

    Athlete's Foot

    The Athlete's Foot
    1950 Vaughn Rd.
    Kennesaw, GA
    30144

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