Learning Express Franchise

Specialty toy store

                                               Learning Should be FUN
Learning Express Inc., is a specialty toy store franchise, with more than 100 locations across the country. As the leader of the specialty toy and children's gift category, Learning Express Inc. provides a fun and friendly shopping environment, with a knowledgeable sales staff that provides expert advice to parents looking for that perfect toy.

At Learning Express Inc., we pride ourselves on the quality and uniqueness of our toy selection. We carefully select each product to ensure shelves are stocked with unique and innovative products that encourage learning through play, including games and puzzles, developmental toys, arts and crafts kits, science and nature products, construction toys, books, dolls, plush and other unique items exclusive to Learning Express Inc. and specialty toy retailers.

 Our Learning Express Inc. stores offer special services to all of its customers, such as VIP Programs, free personalization and free gift-wrapping. Our loyalty programs and incentives for repeat buying, including gift registries and many other customer services, continue to attract new customers while generating loyalty and sense of community from existing customers.

Participation in fund-raising opportunities for schools and civic organizations is what makes the stores a hub for interactivity and community spirit! Storeowners enjoy the chance to give back to their community that has made them such a success.

Each store captures the imagination and enthusiasm of its storeowners!
Our knowledgeable team is comprised of dedicated, hard-working folks committed to providing the highest quality toys and exceptional customer service to customers and franchise owners. We're more than just colleagues - we're one big family!
Veteran Incentives  $5,000 off franchise fee

It's time to give yourself permission to build your days around what's important to you! You're in Control!
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Please Note: The operators of Learning Express, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official Learning Express website.

How much does it cost to open a Learning Express Franchise?

The investment required to open a Learning Express Franchise is between $199,975-$384,250. There is an initial franchise fee of $35,000 which grants you the license to run a business under the Learning Express name.

Individual Unit Costs

  • Initial Investment:
  • Initial Franchise Fee:
  • Royalty Fee:
  • Advertising Fee:
  • Term of Agreement:
    10 years
  • Renewal Fee:
    10% of then current fran. fee

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Learning Express News & Press Releases

When did the first Learning Express open? 1987
When did Learning Express start Franchising? 1987

United States: Nationwide

International: Canada,

Expense In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes


On-The-Job Training: 30 hours
Classroom Training: 30 hours
Additional Training: At toy fair, annual convention

Purchasing Co-ops
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
ield Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform

Co-op Advertising
Ad Templates
Social media
Website development
Email marketing
Loyalty program/app

10% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 8 - 12

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Business Experience:

  • General business experience
  • People skills

  • To calculate how much income a franchise owner can do at Learning Express Franchise, may vary on factors like location, size etc., On the other side as a business owner your goals to maintain the quality of service while streaming sales high and expenses low. As any other franchise may include rent/mortgage, staffing/family, inventory supplies, utilities, administrative costs vise vera. Location to location and seasons the months costs may vary. Most franchises start up costs are typically fixed and they will cover most of the initial operating costs like signage, furniture, decoration and renovations.

    Listing Tags

    developmental toys, educational toys, childrens educational toys, learning toys, toddler toys, kids gifts
    Learning Express Franchise Opportunity viewed 10826 times by investors.

    Legal Disclaimer: This information is not a franchise offering for Learning Express and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recommend that anyone seriously interested in pursuing a Learning Express franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.

    Learning Express

    Learning Express

    Learning Express
    29 Buena Vista St.
    Devens, MA


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