RaceTrac Franchise

Convenience store and gas bar

Headquartered in Atlanta, Georgia, family-owned RaceTrac has been serving guests since 1934 and now operates over 500 convenience store locations in Georgia, Florida, Louisiana and Texas. While operating under its mission of making people’s lives simpler and more enjoyable, many RaceTrac stores feature Swirl World frozen desserts, an expanded coffee bar, seating areas and free Wi-Fi. The company has been named a top workplace across the four states in which it operates, and has been recognized on Forbes list of largest private companies every year since 1998. In 2014,
Convenience StoreDecisions named RaceTrac as its “Chain of the Year.” RaceTrac willexpand into Tennessee beginning in 2019.

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Please Note: The operators of RaceTrac, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official RaceTrac website.

How much does it cost to open a RaceTrac Franchise?

The investment required to open a RaceTrac Franchise is between $1,000,000-$1,400,000. There is an initial franchise fee of $25,000 which grants you the license to run a business under the RaceTrac name.

Individual Unit Costs

  • Initial Investment:
  • Initial Franchise Fee:
  • Royalty Fee:
  • Advertising Fee:
  • Term of Agreement:
    10 years

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RaceTrac, A Premium Gas And Convenience Retailer Launches Franchise Program
RaceTrac, one of America's leading retail, fuel and convenience store destinations, announced today the launch of its new franchise program. RT Franchising, Inc. is currently seeking experienced, qualified candidates for franchise opportunities in Clermont, Mt. Dora, and DeLand, Florida. With op...

RaceTrac News & Press Releases

When did the first RaceTrac open? 1934
When did RaceTrac start Franchising? 1934

United States: Alabama, Florida, Georgia, Texas

As a franchisee, RaceTrac will provide you with all of the tools necessary to run a RaceTrac store, including a comprehensive training program and our proven experience in marketing, operations and merchandising. RaceTrac’s training team will provide new franchisees an extensive training program that consists of classroom and in-store instruction. Our comprehensive training will teach you how to deliver great service to guests who come to your modern, convenient store for quality food offers and wide product selection.

The RaceTrac operations team will begin supporting you immediately. The local regional team will support the franchisee with their intimate knowledge of Central Florida and business operations. This regional support includes a direct relationship with one of our dedicated Operations Supervisors. RaceTrac will also provide the franchisee with store opening support to assist with re-opening activities and make sure they get off to a great start as a RaceTrac franchisee.

Business Experience:
The company is seeking qualified candidates to bring their talents to its growing brand. RaceTrac franchisees should have strategic agility, business acumen, integrity and the ability to build an effective team. Ideal candidates will possess a desire to join a hands-on business opportunity where franchisees are actively involved in the day-to-day operations. Finally, potential franchisees should have a net worth of at least $700,000 and liquidity of at least $350,000. Candidates who meet these preliminary qualifications will be required to make an initial investment ranging from approximately $1 million to $1.4 million. Figures vary depending on the size of the store, store location, and equipment costs.

Your income potential as a RaceTrac Franchise entrepreneur depends vastly on many factors. As an entrepreneur, the goals to achieve are related to expanding sales while lowering your operation costs and increasing the quality of your products and or services. Each month your operating costs can include royalty fees, mortgage / rent, supplies for products, staffing, utilities, bookwork, stationary and other items. From one month to the next, you may find your costs fluctuate, but your up-front costs are, for the most part, fixed and they will cover most of the initial setup of equipment, signage and renovations.

Listing Tags

RaceTrac, convenience store, gas bar
RaceTrac Franchise Opportunity viewed 6021 times by investors.

Legal Disclaimer: This information is not a franchise offering for RaceTrac and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recommend that anyone seriously interested in pursuing a RaceTrac franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.



200 Galleria Parkway SE Suite 900
Atlanta, GA


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