Petter Etholm, President of Cardsmart, says, "Cardsmart’s strategy is right for today’s value conscious shoppers who want the best cards at the best prices."
Cardsmart� Retail Corporation will showcase its successful everyday half price greeting card and gift store franchise strategy to thousands attending the 2005 International Franchise Exposition November 5-6, in Booth 525 at the Los Angeles Convention Center. Cardsmart, named by Entrepreneur Magazine to its Franchise 500 and Top 10 New Franchises lists, markets high quality greeting cards at everyday 50% off prices. Cardsmart has an unsurpassed top quality array of value priced cards and gifts that meet consumer needs across America. Petter Etholm, President, said, “Cardsmart’s low start up costs and fees coupled with our marketing, merchandising and management support, gives Cardsmart franchisees what they need to succeed and grow in today’s highly competitive retail environment. Cardsmart’s strategy is right for today’s value conscious shoppers who want the best cards at the best prices.” Frank Crivello, Senior Vice President, added, “Cardsmart’s unsurpassed selection of 20,000 cards and great gifts position our franchisees for success. We provide turn key support for eligible franchisees and put the strength of our entire management team to work for them.” Frank Feely, Vice President of Franchise Development, will meet prospective franchise operators and discuss why He noted, “Cardsmart’s computer support enables franchisees to have the best customer loyalty program in the industry. Through our ‘Cardsmart Cares’Program, franchisees can also become involved, helpful and respected members of their communities.” Cardsmart Retail Corporation, headquartered in Pawtucket, Rhode Island, is a national chain of franchised and company-owned stores that offer consumers 50% off every card, every day. Featuring a full-line of 20,000 beautifully designed greeting cards, CardSmart’s value-oriented strategy has developed an expanding base of loyal and appreciative consumers. More information about CardSmart is available at CardSmart’s website, www.cardsmart.com.
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