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Friday, May 05, 2006
Metal Supermarkets Some weird and wonderful people pass through the doors of Metal Supermarkets looking for some weird and wonderful things, according to Joe Miller, president of the company's franchise division. Customers have included sculptors, tool and dye manufacturers, a miniature army-tank craftsman, shop owners making their own signs, a mechanic who needed to line the inside panel for a B-52 bomber, and even body piercers looking for odd pieces of stainless steel. They all found what they were looking for, Miller says, adding there was no minimum purchase required and no extra charge for special cuts. "These manufacturers, maintenance workers and hobbyists who need fast access to raw materials are our target market," Miller says. "Our specialized metal distributors carved out a small niche that was not well served" The company built its business around serving that market - 24 hours a day, seven days a week. Corporate headquarters also own 25 per cent of its locations and uses those outlets for training and experimenting with value-added services. The business requires inventory, working capital, and equipment that pushes the first year's investment to about $200,000, Miller says. And while most franchises have had some experience in working with metals, others have had none. They just have an interest in selling a product that has a long shelf life, is difficult to shop lift, and is not subject to fashion.
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Metal Supermarkets International
520 Abilene Dr., 2nd Fl.
Mississauga,
ON
Toll Free: (800)807-8755
Fax: (905)459-3690