In Mobile HQ's efforts to be a world class company and bona fide national wireless franchise, Mobile HQ announced today the restructuring of its executive team and the addition of two executive members; namely Troy Trahan as Chief Executive Officer and Geoff Blumenthal as acting President. Troy Trahan will begin immediately and assume the full responsibility of leading the company into its next and most important expansion phase. "Troy is a perfect fit as we have come to know his inherent drive for success over the past year as he served in the capacity of Area Developer for the State of Louisiana" said Brad Clayton, formerly Executive Vice President of Mobile HQ. Prior to Mr. Trahan's involvement with Mobile HQ, he joined forces with a relatively unknown regional South East franchise in early 2000 which has now become a powerhouse with over 400 units to date. He has been directly involved with franchise systems for over 8 years and has an extensive background in financing, leveraging, sales, management, legal contracts and personnel development. His immediate plans involve strengthening Mobile HQ�s national and local market presence and implementing several strategic objectives designed to help the company emerge as a market leader. Geoff Blumenthal was also selected, after extensively interviewing many candidates, to assume the position of President of Mobile HQ. Mr. Blumenthal will focus on strengthening Mobile HQ's overall branding, marketing and advertising at a national and local level. He will also oversee the company's training program as it plays a pivotal role in providing each franchisee the necessary tools, knowledge and practices to turning a good retail business into a great retail business. "The moment Geoff exhibited his passion for helping franchisees from both a training and profitability standpoint, I knew immediately that he was the right individual to help guide Mobile HQ to become a true world class company" said Brad Clayton. Prior to joining Mobile HQ, Mr. Blumenthal was a National Sales Manager for an ABC affiliate where he worked directly with many national advertisers to capitalize on gaining market share within their specific channels. Mr. Blumenthal has extensive sales, marketing and branding experience that will be a great asset to Mobile HQ. Brad Clayton, who has been involved with the company from inception, will assume the position of Chief Operating Officer. He will continue to oversee the implementation and adherence of the systemization of Mobile HQ's overall franchise program. He will also continue to focus on developing additional territories and strengthening Mobile HQ's overall footprint within each territory.
Through Mobile HQ's corporate restructuring, the company is now poised to provide an entirely new dimension to its overall franchise system as the company is positioning itself to emerge as a true market leader. About Mobile HQ Mobile HQ, Inc. is aggressively seeking to become a market leader in the wireless industry. As the 'Mobile Headquarters,' our retail stores offer a wide variety of new and innovative products and accessories that promote mobility and convenience as the wireless and telecommunications industry continues to develop and expand. More specifically, Mobile HQ provides a business model that enables sustained, long-term growth by offering an assortment of Cellular Phone Services, Satellite TV & Radio, Internet products, VoIP, Bluetooth products and a large assortment of accessories that are not widely available within the U.S. market. For more information, visit www.mobilehq.net.
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