Boardwalk Fresh Burgers & Fries Signs Master Franchise Deal For Tx And Southern Ca

Monday, December 12, 2011

Better Burger Franchise Continues Rapid Growth with 90 Unit Development Agreement

Boardwalk Fresh Burgers & Fries, a fast-growing, fast casual burger franchise known for its fresh cut fries and fresh, made-to-order, ground beef burgers, has announced its continued expansion with a new area development agreement for the state of Texas and Southern California, encompassing six counties in that area. A team of seasoned operators have formed an investment group and made a substantial commitment for the development of a total of 60 new burger franchise restaurants in a defined market in the state of Texas and an additional 30 new franchised restaurants in the Southern California development territory consisting of Los Angeles, Orange, Ventura, San Diego, Riverside, and San Bernardino counties. They have also obtained the contractual right to acquire the country of Germany for expansion with a proposed fifty burger franchise restaurants.

A spokesman for the group stated, "Our team evaluated several Better Burger franchise concepts and we are excited to join the Boardwalk family. Boardwalk Fries' thirty year brand, established franchise policies and procedures, and fresh burgers and fries concept is a winning formula. We look forward to entering the markets we have been assigned, integrating the franchise with the local community, and providing exceptional service to further Brand expansion." The burger franchise expansion will include a mix of franchised and sub-franchised restaurants. This group of seasoned developers were drawn to the Boardwalk Fresh Burgers & Fries master franchise model, as were franchisees from Baja Fresh Mexican Grill, Dunkin Donuts, and Subway, and franchise industry vets including the former CEO of Caribou Coffee and former COO of Jersey Mike's. As of August 2011, Boardwalk Fresh Burgers & Fries has nine area development franchise partners with territories spanning 12 US states and the District of Columbia.

Boardwalk Fresh Burgers & Fries currently has 12 burger franchise restaurants open in 9 US states, and 430 additional new franchise restaurants in development. The company plans to double its unit count to 18 operating restaurants by the end of 2012.

Said Boardwalk Founder and CEO Dave DiFerdinando, "We are excited to further expand in Southern California, where we have one location already open in Costa Mesa, and to enter the Texas market. We are confident that this group of investors and their team have significant experience in business, finance, real estate, architecture and engineering, restaurant development, and restaurant operations in the fast-casual restaurant segment. Their experience will further add to our growing brand recognition, resource pool and development." About Boardwalk Fresh Burgers & Fries Based in Columbia, Maryland, Boardwalk Fresh Burgers and Fries is experiencing unprecedented growth. The fast casual "better burger" franchise concept features made to order, hand formed, fresh ground beef burgers and fresh-cut Boardwalk fries cooked in 100% peanut oil, along with other family favorites such as hot dogs, grilled cheese, grilled chicken sandwiches, salads, and veggie burgers. The New York Times ranked Boardwalk Fries on their baseball stadium culinary scorecard, and AOL Small Business listed Boardwalk Fresh Burgers & Fries in their 2009 "Next Big Chain" report. Paired with its sister company, Boardwalk Fries, Boardwalk Fresh Burgers & Fries has over 30 years of brand recognition. Keeping its inspiration of the ocean boardwalk theme, the concept provides a family-friendly atmosphere, and great food at great prices. Learn more about Boardwalk Fresh Burgers & Fries' decision to expand via a master franchise growth model or learn more about this fast growing, fast casual burger franchise.

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Boardwalk Fries
9220 Rumsey Road
Columbia, MD

Phone: (410) 715-0500 x108
Fax: (410) 715-0711

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