Outback Steakhouse Co-founder, Tim Gannon, Joins The Original Soup Man Team To Grow The Famous Brand

SoupMan, Inc. (OTCBB: SOUP) announced that J. Timothy Gannon, a co-founder of Outback Steakhouse, Inc., has joined The Original SoupMan, the long-adored and best-tasting soup brand in the world, to serve as an member of the Board of Directors of SoupMan, Inc., as well as lead its Business and Culinary Development.

Tim Gannon brings a wealth of industry leadership to The Original SoupMan. At Outback Steakhouse, Inc., he developed the iconic "Bloomin' Onion" recipe which is approaching $1 billion in sales, and was one of the key executives responsible for its growth to 1,400 restaurants today in 28 countries and over $3.5 billion on annual sales. In 1994, Inc. Magazine named Tim Gannon "Entrepreneur of the Year". In 1999, The Florida Restaurant Association honored him with its "Lifetime Achievement Award". In 2009, Gannon was inducted into the U.S. Business Hall of Fame. He is also a member of the Tampa Bay Chamber of Commerce Business Hall of Fame. In 2011, he launched "Kettle Comfort, Cooking for America" based in West Palm Beach which is Chef-inspired food that is delivered to thousands of hungry or nutrition deprived people each day.

"When you want to win it all you need the right players on the team. Bringing Tim Gannon's talent, leadership and experience to team SOUP is amazing. He is a winner and I'm excited to work with him", announced Shaquille O'Neal, SoupMan partner and brand champion. He continued, "It is another strategic step in the continued growth of Soupman and our national expansion plans" "I am thrilled to embark on the next chapter of my career with the team at Original SoupMan," said Tim Gannon, "SoupMan's iconic brand, and best of breed product provide the perfect platform to continue with my passion for developing food brands." Gannon continued," I intend to leverage my experience in building the multi-billion dollar Outback Steakhouse brand with SoupMan's multi-channel sales strategy, and look forward to moving from one great kitchen to another." Mr. Gannon will play a pivotal role in all aspects of R&D, procurement, culinary development, creative oversight, and franchise development of The Original SoupMan.

"I am pleased to welcome Mr. Gannon's to both our Board of Directors, as well as our executive management team," said Arnold Casale, CEO, SoupMan, Inc. "We expect Tim's unique culinary passion and industry acumen to prove invaluable as we build out The Original SoupMan brand nationally." In 1984, The Original SoupMan opened its doors at 55th Street & 8th Avenue in Manhattan. The tiny storefront quickly became a worldwide destination. Rated #1 by Zagat and praised by the New York Times as "Art, not Soup", it set the standard for innovation and excellence long before the famous Seinfeld episode made it a cultural icon. The Company's franchise operations include highly visible locations in the Mohegan Sun Casinos and more. The Company's branded soup is also being offered by Tim Horton's, Earl of Sandwich and other leading QSRs. Original SoupMan products are now available in innovative shelf-stable cartons for sale in the soup aisle nationally of major supermarket chains by September 2012. The Company also distributes its products through the food service channel, including school lunch programs. Shaquille O'Neal serves as an advisor to, and equity partner in the Company, as does Mr. October, Reggie Jackson and Emmy and Golden Globe nominated and Tony Award winning actor Jason Alexander. SOUPMAN INC, parent company of The Original SoupMan www.originalsoupman.com, is a fully reporting public company trading on the OTC Bulletin Board (OTCBB) under the ticker symbol SOUP.

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