Go Tire Taking Tire Service To The Streets

It didn't take Eric Fauteux long to recognize GoTire Mobile Tire Service as a fabulous franchise opportunity. And he is in good company.

The business opportunity piqued the interest of the CBC Dragons' Den earlier this year and GoTire was accepted for financing by a few of the dragons.

"As an investor I think GoTire has an exceptional business concept," says Fauteux, who is now the franchise owner of GoTire Ottawa. "And I'm committed to making it work in Ottawa." GoTire is a full-service mobile tire shop that travels to customers' homes and workplaces (rather than the other way around) to perform services such as tire installation or rotation, nitrogen inflation and small tire repair and replacement. Consumers can simply purchase tires on the company's website or over the telephone. The company offers seasonal tire storage, too.

GoTire has expanded to include windshield repair and replacement, as well as interior and exterior auto detailing "" all done out of the same vehicle.

Another service that has recently been added is a roadside assistance program. Services such as car unlock, battery boost and headlight restoration are all included, Fauteux says.

The concept has become popular "" GoTire started with just a few franchises early this year and has grown quickly to almost 30 across the country.

"We're all trained technicians in the different services we offer," says Fauteux, an ex-government employee who loves his new occupation. "We focus on service and working around your schedule, not you having to work around ours." The Beginning How many times have you fumed while waiting to get your tires changed? That's exactly what prompted Red Deer, Alta., business and life partners Heather Murphy and Craig Howes to start GoTire. In 2010, with young children and a business fleet of vehicles (they had a different business at the time) they became frustrated when it took a long time to get the tires scheduled and changed on all their vehicles.

When they did some research, they identified a service gap and their mobile tire service was born.

For more information, visit gotire.com or call 613-406-TIRE (8473). Connect with GoTire Ottawa on Facebook at Go Tire of Ottawa West and Centre East.

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