Money Mailer vs Poolwerx Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Money Mailer vs Poolwerx including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Money Mailer Franchise
Poolwerx Franchise
Investment $65,210 - $77,000$93,000 - $309,500
Franchise Fee $49,900 - $59,900$35,000
Royalty Fee $75-$300/area7%
Advertising Fee 0.50c/mailed ad3%
Year Founded 19791992
Year Franchised 19801992
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $2K-


Business Experience Requirements
 
Money Mailer Franchise
Poolwerx Franchise
Experience
  • Marketing skills
  • Sales experience, strong communication skills, good credit
    		• -

    Financing Options
     
    Money Mailer Franchise
    Poolwerx Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/Yes
    Start-up Costs No/Yes-/Yes
    Equipment No/No-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/-
    Payroll No/No-/Yes

    Training & Support
     
    Money Mailer Franchise
    Poolwerx Franchise
    Training Optional ongoing training throughout term On-The-Job Training: 16 hours Classroom Training: 16 hours On-The-Job Training: 30 hours Classroom Training: 90 hours
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations Franchise can be run from home.

    10% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed.

    		-

    Expansion Plans
     
    Money Mailer Franchise
    Poolwerx Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion NoYes

    Company Overviews

    About Money Mailer

    Since 1979, Money Mailer has been a quality leader in direct response advertising. Franchisees serve as marketing consultants to local business owners, developing customized direct response advertising programs to help increase each client's customer base. Once franchisees secure orders, they send them to our corporate facility, which executes the printing, insertion, addressing, shipping and Internet placement.
     Launch Package - Your franchise fee includes the following robust launch package:
     *200-400 pre-set sales appointments
     *2 weeks classroom curriculum at Money Mailer University
     *4-11 weeks of in-territory training and support
     *No fixed costs 1st mailing
     *No postage costs 2nd mailing
     *100% print cost waiver on 25-75 restaurant ads
     *100% royalty waiver Year 1
     *Art subscription costs waived during your first year
     *Performance incentive after 4th and 8th mailings

    Veteran Incentives  25% off franchise fee
    "World

    About Poolwerx

    Australasia’s largest pool and spa network with over 240 active franchise territories, 330 mobile vans and more than 90 retail stores
    Poolwerx is now in the United States too. We have developed a franchise model designed to maximize the opportunity to build a successful franchise business. 
    Veteran Incentives  25%+ off franchise fee

    "Entrepreneur
    #493 in Franchise 500 for 2020.