Money Mailer vs WT Cafe Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Money Mailer vs WT Cafe including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Money Mailer Franchise
WT Cafe Franchise
Investment $65,210 - $77,000$77,900 - $185,500
Franchise Fee $49,900 - $59,900$25,000 - $40,000
Royalty Fee $75-$300/area6%
Advertising Fee 0.50c/mailed ad-
Year Founded 19792007
Year Franchised 19802009
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee $2K-


Business Experience Requirements
 
Money Mailer Franchise
WT Cafe Franchise
Experience
  • Marketing skills
  • Sales experience, strong communication skills, good credit
    		• -

    Financing Options
     
    Money Mailer Franchise
    WT Cafe Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Money Mailer Franchise
    WT Cafe Franchise
    Training Optional ongoing training throughout term On-The-Job Training: 16 hours Classroom Training: 16 hours -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations Franchise can be run from home.

    10% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed.

    Franchise can be run from home. Number of employees needed to run franchised unit: 2 - 4. Absentee ownership of franchise is NOT allowed.

    Expansion Plans
     
    Money Mailer Franchise
    WT Cafe Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion NoYes

    Company Overviews

    About Money Mailer

    Since 1979, Money Mailer has been a quality leader in direct response advertising. Franchisees serve as marketing consultants to local business owners, developing customized direct response advertising programs to help increase each client's customer base. Once franchisees secure orders, they send them to our corporate facility, which executes the printing, insertion, addressing, shipping and Internet placement.
     Launch Package - Your franchise fee includes the following robust launch package:
     *200-400 pre-set sales appointments
     *2 weeks classroom curriculum at Money Mailer University
     *4-11 weeks of in-territory training and support
     *No fixed costs 1st mailing
     *No postage costs 2nd mailing
     *100% print cost waiver on 25-75 restaurant ads
     *100% royalty waiver Year 1
     *Art subscription costs waived during your first year
     *Performance incentive after 4th and 8th mailings

    Veteran Incentives  25% off franchise fee
    "World

    About WT Cafe

    Welcome to WT Cafe Your journey to business ownership starts here. Owning your own business can change your life, and WT Cafe is one of the most exciting and current franchise concepts on the market today. Our franchise addresses three priorities that every business person is looking for when starting a 21st century business. Is the business relevant? WT Cafe was first to market with a food business that has been delivering healthy, fresh from scratch meals to active kids and families since 2007. Does technology drive the business? With WT Cafe you can build a business that addresses the needs of your community. Using our state of the art technology, you give parents an easy and convenient solution to feed their families right. Can I have a life outside of the business? Just imagine never missing an after-school event with your children or an important family event. Not to mention having weekends and Holidays free! This is the right opportunity at the right time and for the right business reasons. Take a look around at what we have to offer, and you'll see why WT Cafe has been the best-kept secret in franchising and business ownership since 2007. See you at Discovery Day!