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Below is an in-depth analysis and side-by-side comparison of Salsarita's Fresh Cantina vs Wimpys Diner including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $283,150 - $563,900 | $250,000 - $500,000 |
Franchise Fee | $30,000 | $30,000 |
Royalty Fee | 5% | 4% |
Advertising Fee | 1% Nat'l 1.5% Local | 2% |
Year Founded | 1999 | 1988 |
Year Franchised | 2000 | 1992 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 15% of then-current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Training in Charlotte, NC at our "Burrito Bootcamp" for themselves and their manager. Salsarita's also helps you train your staff in the week prior to opening and running through the first full week of operation. We have Franchise Business Coaches available who can and will assist you in day-to-day operations and to make scheduled visits to your store. | - |
Support | Newsletter, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
International franchisees required to buy multiple units/master licenses; 20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | Yes |
International Expansion | Yes | - |
Founded in 2000, Salsarita's Fresh Cantina is one of the fastest-growing Mexican fast-casual Mexican restaurant chains, recognized for its people, food and world-class hospitality. Customers can create delicious made-to-order meals from a flavorful Mexican menu that offers burritos, tacos, quesadillas, nachos, tortilla-crusted pizzas and salads with a wide selection of meats, fresh vegetables and homemade salsas in lively, family-friendly environment. For general information, please visit www.salsaritas.com or call 704-540-9447. For franchising information, please visit http://www.salsaritasfranchising.com or call 866.61SALSA.
Wimpy's Diner is a full menu Diner Style Restaurant chain with a nostalgic 50's and 60's atmosphere, serving Famous Burgers, Home style breakfast, Lunch, Dinner specials and other generously portioned entrees. Due to great public interest, the projected mark for the total number of stores in Southern Ontario was already surpassed by early 1997, thus creating the "WIMPY'S" trademark, which was issued in January of the same year. Wimpy's Diner Inc. is the licensing company for Wimpy's Diner chain.