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Updated RecentlyLa Salsa Fresh Mexican Grill vs Applebee's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of La Salsa Fresh Mexican Grill vs Applebee's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $189,550 - $992,590 | $2,009,038 - $8,267,250 |
| Franchise Fee | $25,000 - $50,000 | $35,000 |
| Royalty Fee | 5% | 4% initially, 5% possible after |
| Advertising Fee | 3% | not less than 4% |
| Year Founded | 1979 | 1980 |
| Year Franchised | 1989 | 2014 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | 6-8 weeks management training & at grand opening | - |
| Support | Meetings, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, Ad slicks | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About La Salsa Fresh Mexican Grill
La Salsa offers customized administration and highlight crisply arranged menu things made without fat, additives, or manufactured added substances. In 1979 La Salsa initially opened as a chain of Mexican "taquerias". These were neighborhood eateries where local people and gourmets alike, accumulate to eat the "claim to fame of the house" - the delicate tacos, which are so much a part of the Mexican culture.
Today, La Salsa claims and works an extending chain of brisk, easygoing eateries spend significant time in tacos, burritos and different things served in the style of Mexico.
La Salsa takes time-honored traditional recipes inspired by the unique
cuisines of the various regions of Mexico and brings them to life in a
bold, fresh and healthy way.About Applebee's
Applebee's is the largest casual dining chain in the world with sales of $4.7 billion in 2006. Already the business staple of friendly casual dining, Applebee's is pursuing expansion opportunities, and is looking for individuals/firms with a serious interest in developing our successful brand internationally.
For years Applebee's has embraced neighborhood culture, providing high-quality food and drinks in a friendly and informal atmosphere. Compared to the competition, Applebee's consistently delivers food to the consumer faster as well as more affordably. We plan to take this same mantra abroad, creating a warm, inviting dining experience designed around location-specific demographics and customer preference information.
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