La Salsa Fresh Mexican Grill vs Rusty Taco Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of La Salsa Fresh Mexican Grill vs Rusty Taco including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$189,550 - $992,590 | $529,817 - $796,325 |
| Franchise Fee |
$25,000 - $50,000 | $25,000 |
| Royalty Fee |
5% | 6% - 4% |
| Advertising Fee |
3% | 1%local |
| Year Founded |
1979 | 2010 |
| Year Franchised |
1989 | 2011 |
| Term Of Agreement |
10 years | - |
| Term Of Agreement |
10 years | - |
| Renewal Fee |
- | - |
Business Experience Requirements |
| Experience |
Industry experience | *Liquid Capital of $450,000 + ($150,000 per restaurant)
*Existing banking relationship that works with your current restaurant operation
*Financial qualifications may vary due to location
*Average Initial Investment is $350,000 |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
No/No | -/- |
| Start-up Costs |
No/No | -/- |
| Equipment |
No/No | -/- |
| Inventory |
No/No | -/- |
| Receivables |
No/No | -/- |
| Payroll |
No/No | -/- |
Training & Support |
| Training |
6-8 weeks management training & at grand opening | The franchise partner will be responsible for attending a 4 week training program in Dallas, Texas.
The goal is to provide you the knowledge and tools to operate a great Rusty Taco restaurant. |
| Support |
Meetings, Field operations/evaluations, Purchasing cooperatives | *Support in areas of great people development, operational excellence, and assisting franchisees with their financial fundamentals
*Assist you in building on your operational foundation
*All products will be sourced from a local distributor. Rusty Taco will ensure all products meet our quality standards and specifications. |
| Marketing |
Co-op advertising, Ad slicks | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12
Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | *Own and operate a minimum of 3 Rusty Taco restaurants |
Expansion Plans |
| US Expansion |
- | - |
| Canada Expansion |
No | - |
| International Expansion |
Yes | - |
Company Overviews
About La Salsa Fresh Mexican Grill
La Salsa offers customized administration and highlight crisply arranged menu things made without fat, additives, or manufactured added substances. In 1979 La Salsa initially opened as a chain of Mexican "taquerias". These were neighborhood eateries where local people and gourmets alike, accumulate to eat the "claim to fame of the house" - the delicate tacos, which are so much a part of the Mexican culture.
Today, La Salsa claims and works an extending chain of brisk, easygoing eateries spend significant time in tacos, burritos and different things served in the style of Mexico.
La Salsa takes time-honored traditional recipes inspired by the unique
cuisines of the various regions of Mexico and brings them to life in a
bold, fresh and healthy way.
About Rusty Taco
Rusty Taco is a very straightforward idea.
◦Offer a simple menu of tasty and authentic tacos prepared fresh every day, using many of the cooking techniques found in Mexican kitchens.
◦Serve the food quickly in a unique and fun atmosphere in a variety of locations and among all demographics
◦Become a fun part of the community, a local hang out, and not just another typical chain restaurant.
Rusty Taco is unique in the market. Folks gotta' eat, and Rusty Taco is going to feed them.
◦Low start up cost with a proven potential for high sales. Rusty Taco is a low risk business.
◦Taco demand is swelling because it is a fast, inexpensive meal of quality ingredients
◦Menu board concepts offer low labor costs and good food value.
◦Rusty Taco is a smart choice in the current economy because it attracts diners of all disposable income levels.
Available Markets
Rusty Taco is expanding rapidly across the United States with experienced multi-unit operators.
The total investment necessary to develop a Rusty Taco® Restaurant
ranges from $529,817 to $796,325. This includes $25,000 that must be
paid to the franchisor or affiliate.
The total investment necessary to begin operation under a Development Agreement
is $52,000 to $145,500.
This includes $50,000 to $137,500 that must be paid
to the franchisor or affiliate.