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Updated RecentlyMr. Goodcents vs East Side Mario's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Mr. Goodcents vs East Side Mario's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $211,432 - $431,843 | $1,300,000 - $1,600,000 |
| Franchise Fee | $35,000 | $60,000 |
| Royalty Fee | 6% | - |
| Advertising Fee | 3.5% | - |
| Year Founded | 1988 | 1979 |
| Year Franchised | 1990 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | 60% of current fee | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 120 hours Classroom Training: 40 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | No |
| International Expansion | Yes | No |
Company Overviews
About Mr. Goodcents
MR. GOODCENTS HAS DROPPED THE MR. AND IS NOW GOODCENTS DELI FRESH SUBS
Joseph Bisogno started out running a lemonade stand when he was 6, bought an ice cream truck at 18 and later purchased a gas station. In 1988, Bisogno started Mr. Goodcents Inc. after nearly 10 years of experience with the McDonald's Corp. The first Mr. Goodcents franchised location opened just 2 years later, and there are now more than 115 franchised restaurants nationwide. The locations offer dine-in, carry-out and delivery of salads, soup, pastas and submarine sandwiches ranging from traditional turkey, ham and cheese or meatball, to specialties like the Mr. Goodcents Combo, which features ham, bologna, salami and pepperoni.