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Below is an in-depth analysis and side-by-side comparison of Mr. Goodcents vs Big Town Hero including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $211,432 - $431,843 | $73,550 - $245,200 |
Franchise Fee | $35,000 | $20,000 |
Royalty Fee | 6% | - |
Advertising Fee | 3.5% | - |
Year Founded | 1988 | 1982 |
Year Franchised | 1990 | 1989 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 60% of current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 120 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
MR. GOODCENTS HAS DROPPED THE MR. AND IS NOW GOODCENTS DELI FRESH SUBS
Joseph Bisogno started out running a lemonade stand when he was 6, bought an ice cream truck at 18 and later purchased a gas station. In 1988, Bisogno started Mr. Goodcents Inc. after nearly 10 years of experience with the McDonald's Corp. The first Mr. Goodcents franchised location opened just 2 years later, and there are now more than 115 franchised restaurants nationwide. The locations offer dine-in, carry-out and delivery of salads, soup, pastas and submarine sandwiches ranging from traditional turkey, ham and cheese or meatball, to specialties like the Mr. Goodcents Combo, which features ham, bologna, salami and pepperoni.
Our story begins in 1981: Big Town Hero was then just a twinkle in the eye of a young college student. His
idea: to provide a healthy, better-tasting alternative to fast-food
restaurants - a sandwich shop that served great food with great service
to match.
Our founder created his experience in the sandwich business in the
college town of Corvallis, Oregon. His unique, fresh sandwiches on
homemade bread were an immediate success, and the Big Town legend was
born (Campus Hero back then).
Today, Big Town Hero is a culinary destination throughout the western
United States; each store features an on-site bakery where we prepare
our fabulous, famous bread efficiently from scratch daily. Our stores
are growing as fast as our reputation: The Ultimate Sandwich is back and
better than ever!
Through our growth and expansion, one thing will always remain unchanged - our unwavering commitment to fresh quality and legendary service.