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Below is an in-depth analysis and side-by-side comparison of Mr. Goodcents vs Energy Kitchen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $211,432 - $431,843 | $750,000 - $1,000,000 |
Franchise Fee | $35,000 | $30,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | 3.5% | - |
Year Founded | 1988 | 1999 |
Year Franchised | 1990 | 2006 |
Term Of Agreement | 10 years | 10 years |
Term Of Agreement | 10 years | 10 years |
Renewal Fee | 60% of current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 120 hours Classroom Training: 40 hours | * Available at headquarters: 6 weeks |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. | * 33% of all franchisees own more than one unit * Number of employees needed to run franchised unit: 10 - 10 * Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
MR. GOODCENTS HAS DROPPED THE MR. AND IS NOW GOODCENTS DELI FRESH SUBS
Joseph Bisogno started out running a lemonade stand when he was 6, bought an ice cream truck at 18 and later purchased a gas station. In 1988, Bisogno started Mr. Goodcents Inc. after nearly 10 years of experience with the McDonald's Corp. The first Mr. Goodcents franchised location opened just 2 years later, and there are now more than 115 franchised restaurants nationwide. The locations offer dine-in, carry-out and delivery of salads, soup, pastas and submarine sandwiches ranging from traditional turkey, ham and cheese or meatball, to specialties like the Mr. Goodcents Combo, which features ham, bologna, salami and pepperoni.
We are dedicated to bringing you great tasting food that's good for you! We use only the highest quality ingredients for meals that are nutritionally-balanced, low fat & packed with protein. Everything is cooked to order, never in advance. Energy Kitchen is a health/body conscious dining venue serving up tasty, low-fat, low carb dishes. The cornerstone of Energy Kitchen™ is its ability to provide the healthiest sandwiches, platters, salads and smoothies in a creative, tasty presentation. Some of our creative innovations include the Turkey Joe Wrap, Bison Cheese steak and BBQ chicken quesadilla. To compliment these meals, we also have a full line of designer smoothies known as the Liquid Lab, which includes the Lean Body Creamsicle and the Protein power punch. All dishes are made to order and are prepared only by grilling, baking, or steaming; the menu excludes beef and focuses on the more healthy substitutes of chicken, turkey, bison and ostrich. The Energy Kitchen provides high energy foods for people on the go - serving breakfast, lunch and dinner.