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Updated RecentlyThe Haagen-Dazs Shoppe vs Morrone's Treat Centers Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of The Haagen-Dazs Shoppe vs Morrone's Treat Centers including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $164,518 - $542,768 | $75,000 - $150,000 |
| Franchise Fee | $30,000 | $20,000 |
| Royalty Fee | 4% | 5% |
| Advertising Fee | $5.3K/yr. | 0% |
| Year Founded | 1961 | 1925 |
| Year Franchised | 1977 | 2002 |
| Term Of Agreement | - | 10 Years |
| Term Of Agreement | - | 10 Years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | Location 40 Hours |
| Support | Newsletter, Meetings, Grand opening, Field operations/evaluations | Central Data Processing Field Operation Evaluation Field Training Initial Store Opening Inventory Control 800 Telephone Hotline |
| Marketing | - | - |
| Operations |
Number of employees needed to run franchised unit: 8 Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | Average Number of Employees: 2 Full-time, 6 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About The Haagen-Dazs Shoppe
First sold exclusively in New York City gourmet shops, Haagen-Dazs ice cream started distribution in 1961. As word grew, the first franchises opened in the mid-1970s. Haagen-Dazs ice cream is distributed in more than 50 countries with shops in more than 600 locations.
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About Morrone's Treat Centers
Retail outlets selling Italian Ices and a special blend of homemade ice cream made right on the premises. Also offering walk-in, year- round operations.