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Below is an in-depth analysis and side-by-side comparison of Wall Street Deli vs Gourmet Cup including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $190,500 - $457,000 | $120,000 - $200,000 |
Franchise Fee | $30,000 | $25,000 |
Royalty Fee | 5% | 8% |
Advertising Fee | - | - |
Year Founded | 1992 | 1985 |
Year Franchised | 1992 | 1986 |
Term Of Agreement | 10 years | 5 years |
Term Of Agreement | 10 years | 5 years |
Renewal Fee | $5K | $5K |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | Available at franchisee's location | - |
Support | Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Ad slicks, Regional advertising | Co-op advertising, Ad slicks, National media |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 12
Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) |
2% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | No |
International Expansion | No | Yes |
Wall Street Deli serves the finest quality foods and specializes in freshly prepared gourmet sandwiches, soups and salads. With a presence in most major cities around the United States, we are the recognized expert for all of your corporate catering needs.
Gourmet Cup Beverage Station is the latest retail coffee concept from Shefield Group. The Gourmet Cup Beverage Station environment provides fun, energetic friendly service in a classic coffee shop setting. Consumers can select from the following:
unique coffees with many flavours on offer;
other beverages like caramel lattes, hot chocolate, cappuccino and espresso;
nutritious snacks and fresh-baked treats.
Gourmet Cup Beverage Station locations are designed to offer both an initial WOW factor as well as a place for consumers to relax. With its unique character, ambiance and wide selection of beverages, Gourmet Cup Beverage Station locations are absolutely unique.