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Below is an in-depth analysis and side-by-side comparison of NaturaLawn vs Nutri-Lawn including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $47,500 - $112,650 | $80,000 - $90,000 |
Franchise Fee | $9,500 - $29,500 | $28,000 |
Royalty Fee | 7-9% | 6% |
Advertising Fee | none | - |
Year Founded | 1987 | 1983 |
Year Franchised | 1989 | 1985 |
Term Of Agreement | 5 years | 5 years+5 |
Term Of Agreement | 5 years | 5 years+5 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 51-90 hours Classroom Training: 24-40 hours Additional Training: At regional location | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives |
Marketing | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | Co-op advertising, National media |
Operations |
16% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 6 Absentee ownership of franchise is allowed. (97% of current franchisees are owner/operators) |
Franchise can be run from home. International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
NaturaLawn of America was launched in 1987 by Philip Catron. The company uses organic-based fertilization along with an integrated pest management program. Since franchising began in 1989, NaturaLawn of America has grown to over 90 franchise licenses in 25 states. We are an organic-based lawn care company generating annual revenues in excess of $53 million and serving over 80,000 customers.
Nutri-Lawn Nourishes Lawns & Lives. We work every day to build a company that you will trust, year after year, for your lawn care needs. Nutri-Lawn have the experts and the expertise to make sure that what we do results in a beautiful and lush lawn for you and your home. Nutri-Lawn is a lawn care company that was built on the pillars of innovation and proven reputation. Our customers use us every year because we deliver on our promise to nourish a lawn to health.Nutri-Lawn products have led the industry in the realm of organic, environmental and ecological sustainability. Our customer service is legendary, which is why the greatest number of our customers are our repeat and referred clients, year after year. We measure your satisfaction as the sole indicator of how good we are. Our people are highly trained to become experts in lawn care management and fully represent the Nutri-Lawn brand and its values