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Below is an in-depth analysis and side-by-side comparison of NaturaLawn vs Clintar Groundskeeping Services including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $47,500 - $112,650 | $440,000 - $640,000 |
Franchise Fee | $9,500 - $29,500 | $40,000 |
Royalty Fee | 7-9% | 8% |
Advertising Fee | none | - |
Year Founded | 1987 | 1973 |
Year Franchised | 1989 | 1983 |
Term Of Agreement | 5 years | 10 years |
Term Of Agreement | 5 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 51-90 hours Classroom Training: 24-40 hours Additional Training: At regional location | Available at headquarters, Available at franchisee's location |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | Co-op advertising, Ad slicks, Regional advertising |
Operations |
16% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 6 Absentee ownership of franchise is allowed. (97% of current franchisees are owner/operators) |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
NaturaLawn of America was launched in 1987 by Philip Catron. The company uses organic-based fertilization along with an integrated pest management program. Since franchising began in 1989, NaturaLawn of America has grown to over 90 franchise licenses in 25 states. We are an organic-based lawn care company generating annual revenues in excess of $53 million and serving over 80,000 customers.
Founded in 1973, Clintar provides corporations and government agencies throughout Canada with grounds maintenance services. Franchisees for the company provide customers with landscape installation and maintenance, road and parking lot maintenance, turf irrigation, and snow and ice control.