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Updated RecentlyMarble Slab Creamery vs Mr Whippy Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Marble Slab Creamery vs Mr Whippy including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $316,085 - $409,135 | $35,000 - $50,000 |
| Franchise Fee | $15,000 - $25,000 | $35,000 |
| Royalty Fee | 6% | 5% |
| Advertising Fee | 2% | 2% |
| Year Founded | 1983 | 1964 |
| Year Franchised | 1984 | 0 |
| Term Of Agreement | 10 years | 5 years +5 |
| Term Of Agreement | 10 years | 5 years +5 |
| Renewal Fee | 20% of current fee | - |
Business Experience Requirements |
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| Experience | We expect our franchisees to be passionate about ice cream, about their business and have good customer service skills - especially around children who are our main target audience. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | On-The-Job Training: 24.5 hours Classroom Training: 32.5 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations |
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 - 10
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Marble Slab Creamery
Founded in 1983, the family-owned, Houston-based Marble Slab Creamery offers homemade, super premium ice cream that's prepared to order on a marble slab, using a variety of mix-ins. With flavors like Sweet Cream, Chocolate Swiss, Cheesecake and Amaretto, more than 100 franchisees nationwide are tempting customers with their exotic flavors served in freshly-baked waffle cones. The stores also sell smoothies, shakes, sundaes, banana splits, ice cream cakes and pies. Some franchisees even offer homemade baked goods such as cookies, brownies and apple pie, as well as gourmet coffees.
Seeking new franchisees in the U.S.,
Africa, Asia, Australia/New Zealand, Central America, Eastern
Europe, Middle East, Philippines, South America and Western Europe
Veteran Incentives 25% off first-store franchise fee
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About Mr Whippy
Mr. Whippy is one of the most iconic, recognised brands and franchise networks in the country. It has become an integral part of New Zealand culture and history. It stands for all things Kiwi… outdoor lifestyle, family values, happy smiles and lots of fun!Mr. Whippy is more than just ice cream. For many years, generations of New Zealanders have been building strong connections with this amazing brand and now Mr. Whippy has come to represent a whole world of fun and happiness. Whatever your ambitions, the Mr. Whippy team can help you realise them. Be it a need for a lifestyle change, flexible working hours, developing a territory, setting up an exciting new Family Entertainment Centre and building a business which is all yours, or simply to be able to serve ice cream in return for a lot of smiles from your happy customers … Mr. Whippy can help you get there! There are 3 types of franchise opportunities with Mr. Whippy: * Mobile Vans * Fixed Retail Sites * Whippy World, a New concept in Family Entertainment.