Blink Fitness vs Gold's Gym Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs Gold's Gym including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Blink Fitness Franchise
Gold's Gym Franchise
Investment $637,000 - $2,150,000$22,182,505,000,500
Franchise Fee $10,000 - $40,000$40,000
Royalty Fee 5%5%
Advertising Fee 5%2%
Year Founded 20101965
Year Franchised 20151980
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Blink Fitness Franchise
Gold's Gym Franchise
Experience 5+ years of relevant business experience or operator with that level of experience
  • Industry experience
  • General business experience
    		•

    Financing Options
     
    Blink Fitness Franchise
    Gold's Gym Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/YesNo/Yes
    Receivables No/YesNo/No
    Payroll No/YesNo/No

    Training & Support
     
    Blink Fitness Franchise
    Gold's Gym Franchise
    Training We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. Available at headquarters
    Support When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor.Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations
    Marketing -Co-op advertising, Regional advertising
    Operations Number of employees required > about 20 Owner/operator required Absentee ownership allowed 30% of all franchisees own more than one unit

    Absentee ownership of franchise is allowed.

    Expansion Plans
     
    Blink Fitness Franchise
    Gold's Gym Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Blink Fitness

    Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym. Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
     *We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
     *Our gym design is colorful, bright, and open
     *We have an everyone cleans philosophy so our gyms are always spotless
     *We specifically select energizing music that will keep you motivated
     *We offer training programs that boost confidence, not your wallet.

     *We Put Mood Above Muscle
     *We’re the first gym to showcase body diversity and engage people who have been disenfranchised by stereotypical fitness ads.

    We have proven ourselves as the leader in the premium value fitness sector and have perfected the model so you can run with it.
    Our recurring revenue model for the important first three years and beyond is backed by solid statistics.
    Median gross sales in years 1 through 3 at existing company-operated locations are impressive.
     *How we know our model works - We've created a highly affordable, premium-quality member experience across all our company-owned clubs that has achieved:
     + Success across a wide range of demographics, psychographics and markets (urban and suburban) in the NY Metro area
    + More than 200,000 members who love us. (Just read the Yelp reviews!)

    About Gold's Gym

    Bodybuilders training outside on Muscle Beach were the first customers for the original Gold's Gym when it opened in Venice, California, in 1965. With its intense, no-frills atmosphere, the gym soon became known as the 'Mecca of Bodybuilding.' Arnold Schwarznegger's movie 'Pumping Iron' focused on Gold's Gym, propelling it into the spotlight in 1975. Gold's Gym has been franchising since 1980, and franchises account for more than 90 percent of its locations. In addition to running the health club facilities, franchisees sell Gold's Gym licensed apparel through their Pro Shops.

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