Blink Fitness vs Curves Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs Curves including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Blink Fitness Franchise
Curves Franchise
Investment $637,000 - $2,150,000$115,600 - $243,200
Franchise Fee $10,000 - $40,000$39,900
Royalty Fee 5%5%
Advertising Fee 5%-
Year Founded 20101992
Year Franchised 20151995
Term Of Agreement -5 years
Term Of Agreement -5 years
Renewal Fee --


Business Experience Requirements
 
Blink Fitness Franchise
Curves Franchise
Experience 5+ years of relevant business experience or operator with that level of experience
  • Financially stable
    		•

    Financing Options
     
    Blink Fitness Franchise
    Curves Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/YesNo/No
    Payroll No/YesNo/No

    Training & Support
     
    Blink Fitness Franchise
    Curves Franchise
    Training We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. At regional meetings (full day), convention (3 days), local events (1 day)
    Support When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor.Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations
    Marketing -Co-op advertising, Ad slicks, National media, Regional advertising
    Operations Number of employees required > about 20 Owner/operator required Absentee ownership allowed 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    Expansion Plans
     
    Blink Fitness Franchise
    Curves Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Blink Fitness

    Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym. Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
     *We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
     *Our gym design is colorful, bright, and open
     *We have an everyone cleans philosophy so our gyms are always spotless
     *We specifically select energizing music that will keep you motivated
     *We offer training programs that boost confidence, not your wallet.

     *We Put Mood Above Muscle
     *We’re the first gym to showcase body diversity and engage people who have been disenfranchised by stereotypical fitness ads.

    We have proven ourselves as the leader in the premium value fitness sector and have perfected the model so you can run with it.
    Our recurring revenue model for the important first three years and beyond is backed by solid statistics.
    Median gross sales in years 1 through 3 at existing company-operated locations are impressive.
     *How we know our model works - We've created a highly affordable, premium-quality member experience across all our company-owned clubs that has achieved:
     + Success across a wide range of demographics, psychographics and markets (urban and suburban) in the NY Metro area
    + More than 200,000 members who love us. (Just read the Yelp reviews!)

    About Curves

    At the age of 20, pre-med student Gary Heavin had taken over a failing fitness center in Houston, turning the business around and, within five years, opened six more centers. After 10 years and 17 centers, Heavin's business went under. Not wanting to give up, Heavin took lessons from the strengths and weaknesses of his first chain and decided to open a second. In 1992, Heavin opened Curves for Women, a women-only fitness center, in Harlingen, Texas. The company began franchising in 1995.

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