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Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs Lite For Life including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $637,000 - $2,150,000 | $55,500 - $122,700 |
Franchise Fee | $10,000 - $40,000 | $20,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | 5% | - |
Year Founded | 2010 | 1978 |
Year Franchised | 2015 | 2003 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | $1K |
Business Experience Requirements |
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Experience | 5+ years of relevant business experience or operator with that level of experience | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. | - |
Support | When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor. | Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
Marketing | - | Co-op advertising, Ad slicks, Regional advertising |
Operations | Number of employees required > about 20 Owner/operator required Absentee ownership allowed |
0% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | No | No |
Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym.
Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
*We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
*Our gym design is colorful, bright, and open
*We have an everyone cleans philosophy so our gyms are always spotless
*We specifically select energizing music that will keep you motivated
*We offer training programs that boost confidence, not your wallet.
Lite for Life is a weight loss company that is different from all the others. The difference is right in our name: Lite for Life.
Our program has been designed for long lasting results. Because at the end of the day, the challenge is not just to lose weight, but to keep it off so you will feel better and enjoy your life more.
Our company began with one woman with a powerful sweet tooth and a weight problem to match. She tried every program and every product but nothing gave her the results she was seeking.
Lite for Life is a weight loss company that is different from all the others. The difference is right in our name: Lite for Life.
Our program has been designed for long lasting results. Because at the end of the day, the challenge is not just to lose weight, but to keep it off so you will feel better and enjoy your life more.
Our company began with one woman with a powerful sweet tooth and a weight problem to match. She tried every program and every product but nothing gave her the results she was seeking.
Her name is Maureen Sullivan, the founder of Lite for Life. Her frustration with the available methods of losing weight lead her to the work of a pioneering physician named Seale Harris. Dr. Harris performed studies on blood sugar and he concluded that the key to long-term weight loss was learning to eat in a way that stabilized blood sugar. Dr. Harris found that if blood sugar levels were kept in a stable range, that cravings disappeared and that it was actually easy to reach and maintain an optimal weight.
After studying the work of Dr. Harris, all the pieces came together and Maureen Sullivan knew what she had to do. She created a weight loss company based on the work of Seale Harris. That company is Lite for Life.
The company currently distributes its programs and products from 14 locations; we are expanding nationwide from our Northern California base. The Lite for Life program recognizes that nothing builds motivation for success better than personal support and counseling. Our centers are conveniently located so you can visit your counselor as much as you need to get the results you want.