|
Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs Kidz On The Go including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $637,000 - $2,150,000 | $100,000 - $125,000 |
Franchise Fee | $10,000 - $40,000 | $25,000 |
Royalty Fee | 5% | 7% |
Advertising Fee | 5% | - |
Year Founded | 2010 | 1993 |
Year Franchised | 2015 | 2007 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
||
Experience | 5+ years of relevant business experience or operator with that level of experience | - |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
||
Training | We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. | You can count on all the training and on-going support you'll need to succeed. |
Support | When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor. | - |
Marketing | - | - |
Operations | Number of employees required > about 20 Owner/operator required Absentee ownership allowed | Superior Business Model � You manage Kidz On The Go� from home, but you offer programs at existing facilities (Childcare Centers, Pre-Schools, Public and Private Elementary Schools, Camps, Special Events, Private Parties, etc.). This means that you are offering an additional service to someone else's established customer base. Kidz On The Go� is attractive to them because you offer a unique mobile, complimentary, turn-key enrichment program. For you, overhead is low because you use their facility, and your "customers" are already in place. |
Expansion Plans |
||
US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym.
Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
*We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
*Our gym design is colorful, bright, and open
*We have an everyone cleans philosophy so our gyms are always spotless
*We specifically select energizing music that will keep you motivated
*We offer training programs that boost confidence, not your wallet.
If you enjoy making children healthy and happy, and you are excited about growing your own business, a Kidz On The Go� franchise may be right for you! Rapidly Growing Demand - There are many key social and economic forces causing the market potential for Kidz On The Go� to expand quickly: Working Families - With both parents working in most families and a growing number of single parent households, some 70% of kids are in childcare or before and after school programs all day long. Inactive Children - Every year our children spend more time watching TV, playing video games and interacting with computers. Physical Education classes are being rapidly eliminated from many School curriculums. Studies have shown that this inactivity is the primary reason child obesity has tripled in the last 30 years. This in turn causes many medical and self-image problems, not the least of which is unhealthy lifestyle habits that last a lifetime. More and more parents and educators are aware of these risks and are searching for programs that will keep children active and help build positive attitudes and confidence about fitness and sports in general. Home-based (no store front or facility required) No teaching or fitness experience required Low start-up and low overhead costs Rapid growth market $28 Billion Children's Service Industry Child Obesity on the go Kidz On The Go� the right place at the right time Highly unique and proven business model Strong training and on-going support Protected geographic territories If you enjoy working with children, and you are excited about owning your own business, a Kidz On The Go� franchise may be right for you! When you get on the go with Kidz On The Go�, you are associating with a company that is reaching out to young children in a very special and unique way. We are also increasing awareness of the value and importance of Fitness and developing healthy, active habits for the "Mind/Body Connection" for children in the new millennium. Unlimited Marketing Opportunities Day Care Centers Pre-schools Camps Parks & Recreation Departments Birthday Parties Festivals Special Events Company Picnics Service Clubs (Moose, Elk, etc.) Colleges/Universities with child care programs Play Centers YMCA's - programs and child care Recreation Centers Clubhouses (community & private) Children's Toy Stores Fitness Centers Weight Loss Centers Hospitals Military Bases Corporate Child Care Gymnastic Centers Any Teaching or Tutoring Locations Ice/Roller Skating Rinks Church Childcare Church Mothers' Day-Out Programs Children's Museums