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Updated RecentlyBlink Fitness vs Look Good Naked Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs Look Good Naked including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $637,000 - $2,150,000 | $6,367 - $21,100 |
| Franchise Fee | $10,000 - $40,000 | $500 |
| Royalty Fee | 5% | 20% (up to 10% available in performance and quality rebates) |
| Advertising Fee | 5% | $15 /mo. |
| Year Founded | 2010 | 2004 |
| Year Franchised | 2015 | 2013 |
| Term Of Agreement | - | 3 years |
| Term Of Agreement | - | 3 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | 5+ years of relevant business experience or operator with that level of experience | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. | - |
| Support | When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor. | Since your success is directly tied to our success, whether it's your first business or your last business, our support team is there to help you achieve the results you're looking for in a business. Franchisees will learn how to construct a business and marketing plan based on the size of business you want to run and then we'll coach you along the way to help you get there. Franchisees receive weekly education and training for ongoing development, plus we provide the educational tools and support needed for all LGN participants. |
| Marketing | - | - |
| Operations | Number of employees required > about 20 Owner/operator required Absentee ownership allowed | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Blink Fitness
Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym.
Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
*We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
*Our gym design is colorful, bright, and open
*We have an everyone cleans philosophy so our gyms are always spotless
*We specifically select energizing music that will keep you motivated
*We offer training programs that boost confidence, not your wallet.
We have proven ourselves as the leader in the premium value fitness sector and have perfected the model so you can run with it.
Our recurring revenue model for the important first three years and beyond is backed by solid statistics.
Median gross sales in years 1 through 3 at existing company-operated locations are impressive.
*How we know our model works - We've created a highly affordable, premium-quality member experience across all our company-owned clubs that has achieved:
+ Success across a wide range of demographics, psychographics and markets (urban and suburban) in the NY Metro area
+ More than 200,000 members who love us. (Just read the Yelp reviews!)
About Look Good Naked
A Look Good Naked Franchise offers: A great brand name - who doesn't want to look good naked? The brand has been creative from its outset; it's not about looking good naked to "other people", looking good naked is about what we say to "ourselves". So, even though the name has a risque edge to it, the brand that is conveyed is empowering people to change from the inside-out. It also portrays our philosophy on nutrition; eating non-processed foods that are free of hormones, pesticides, and other toxins that can affect how our metabolism works - it's Looking Good - the Naked way. Great margins - Why spend thousands in overhead and take out large loans just to make 5-10% on your money? Look Good Naked boasts margins that are 4-10 times better than other businesses, making your time worth more. A scalable model - Look Good Naked attracts mostly those that want to own and operate their business. But, that doesn't necessarily mean that the business is limited in size. Look Good Naked can be run as small as 1 session per day taught solely by the owner, to several sessions run in several areas by subcontracted or hired trainers. The system is built to pay trainers very well. Nutrition Guidance - Look Good Naked has assembled a team of nutrition experts that provide nutritional education both in the initial classroom training and to the trainers through a weekly newsletter. Clients also receive access to nutrition information through our CRM and website, along with weekly newsletters with nutritional concepts, ideas and recipes. Flexible locations - All franchisees get protected territories, however, since the business goes where ever the trainer goes; the location of the workouts are limitless. Local parks, your back yard, churches, community centers, roof tops of buildings, fields, side roads, cul-de-sacs, basements, barns, corporate offices - the list goes on and on. Bring your boot camp anywhere to change the scenery. And, because businesses are not part of the protected territories, you can solicit boot camps to businesses anywhere you want!