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Updated RecentlyBlink Fitness vs D1 Training Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Blink Fitness vs D1 Training including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $637,000 - $2,150,000 | $223,560 - $692,350 |
| Franchise Fee | $10,000 - $40,000 | $45,000 - $60,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | 5% | - |
| Year Founded | 2010 | 2001 |
| Year Franchised | 2015 | 2016 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | 5+ years of relevant business experience or operator with that level of experience | Seeking qualified, community-minded franchisees with a passion for the fitness industry Liquid capital of $250,000 and a net worth of $500,000 |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | We offer an industry-leading 150 hours of training to prepare you to run your Blink business successfully. This training includes: Orientation that includes a thorough overview of the business Deep-dive classroom and virtual training on each area of the Blink business Hands-on operational training at one of our gyms A support person who will spend up to a week at your location during your club opening. | Our comprehensive training programs cover every aspect of the fitness business, from how to run the billing system to designing workouts and scheduling staff. This training program provides you the solid foundation of knowledge and experience you’ll need to open a thriving D1 Training franchise. You’ll attend a week-long training system at our home office and flagship fitness facility in Nashville, TN, and when you leave, your training continues with self-guided study, nearly constant contact with support staff, and an extensive network of other franchise owners and their staffs. |
| Support | When you join the Blink Fitness family as a franchise owner, you gain instant access to one of the most well-rounded executive teams in the business. In addition to having deep roots in the fitness industry, our leadership team brings a mix of experience from world-class companies that includes Equinox, Dunkin Donuts, Pepsi, Procter & Gamble, Whole Foods Market, Starbucks, and Ann Taylor. | - |
| Marketing | - | Our marketing support includes not only professionally created branding. We also respond to market needs as they arise, providing our franchise owners with the materials they need to make an impact in their markets. |
| Operations | Number of employees required > about 20 Owner/operator required Absentee ownership allowed | Employees required: 6 - 12 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Blink Fitness
Blink Fitness is perfectly positioned at the premium end of the value segment. Blink brings a unique positioning to the segment by addressing common consumer barriers to joining a gym.
Most people believe that gyms aren't for people like them; they're for people with hard bodies like the ones shown in most gym advertising. Blink has removed the barriers of working out at a gym by celebrating the positive emotions people get from exercise.
*We're MOOD LIFTERS TM who greet you with enthusiasm and treat you with respect
*Our gym design is colorful, bright, and open
*We have an everyone cleans philosophy so our gyms are always spotless
*We specifically select energizing music that will keep you motivated
*We offer training programs that boost confidence, not your wallet.
We have proven ourselves as the leader in the premium value fitness sector and have perfected the model so you can run with it.
Our recurring revenue model for the important first three years and beyond is backed by solid statistics.
Median gross sales in years 1 through 3 at existing company-operated locations are impressive.
*How we know our model works - We've created a highly affordable, premium-quality member experience across all our company-owned clubs that has achieved:
+ Success across a wide range of demographics, psychographics and markets (urban and suburban) in the NY Metro area
+ More than 200,000 members who love us. (Just read the Yelp reviews!)
About D1 Training
Founded in 2001 by former NFL player Will Bartholomew, D1 Training is a
national fitness concept providing programs for all ages that are based
on the five basic tenets of athletic-based training to achieve sport and
fitness goals. Based in Nashville the brand began franchising in 2016
and has more than 30 locations currently open across 24 states and
anticipates more than 75 locations operating by 2019. Named a Top 30 Gym
in America by Men's Health, D1 Training has also received recognition
by the NFL Players Association as well as being endorsed by the National
Academy of Health Medicine.