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Below is an in-depth analysis and side-by-side comparison of Edible Arrangements vs Mr. Pretzels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $189,750 - $348,950 | $50,000 - $250,000 |
Franchise Fee | $30,000 | $20,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 5% | 3.5% |
Year Founded | 1998 | 1993 |
Year Franchised | 2000 | 1994 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $2K | - |
Business Experience Requirements |
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Experience | *Customer service aptitude *Financial management skills *Managerial experience *Motivation and a strong desire to succeed *Willingness to follow a proven system *The ability to personally devote the time and effort necessary to build, manage and supervise an EDIBLE ARRANGEMENTSĀ® business or enterprise | $750,000 USD Net Worth $250,000 USD Liquid Assets Solid business experience Multi-unit management Proven expertise in retail (food and beverage a plus) Previous franchise experience advantageous |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Our initial training program for all new franchisees includes two weeks of hands-on training at EDIBLE UNIVERSITY at our corporate headquarters in Wallingford, CT, and in-store training at an EDIBLE ARRANGEMENTS training store. Franchisees receive instruction on sales, management, production and customer service procedures during this time. Once you've graduated from 'EU' and are ready to open your new EDIBLE ARRANGEMENTS store, an EDIBLE ARRANGEMENTS Field Business Leader will come to your store to assist with additional on-site training through your store opening. And, with our proprietary e-Learning software, you and your employees can continue to learn store processes and more with real-time updates right from your store. | Comprehensive Training # Extensive Store Training Programs that include a Mr. Pretzels overview, store opening procedures, service training, and training for all levels of staff. # Comprehensive Training Manual that covers all management and staff procedures - from opening to closing - plus information on financial reporting, accounting, inventory, and human resource management. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | World-Class Franchisee Support Services Printer-Friendly Pre-Opening and Operation Support * Assistance with every phase of store development: from initial layout through ongoing operations. * Your Mr. Pretzels Consultant will be your direct liaison to our staff at Mr. Pretzels' Support Center. * Expert guidance on store construction, grand opening, building sales, optimizing profits, training, marketing, ongoing research and development, and more. |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | - |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 6 - 7 | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Mr. Pretzels currently offers franchising opportunities for individuals and companies that adopt the strategy of multi-unit territory development. This business model enables our partners to build the brand in their territory as well as leverage marketing and purchasing capacity. We require 100% of the first-year development to be funded through allotted capital and, at a minimum, 30% of the next four years (development schedule is 5 years) to be accessible dedicated capital. We seek qualified franchise partners interested in multi-unit development in exclusive territories around the world. Mr. Pretzels is a leading snack food brand with more than 140 retail locations worldwide in 11 countries. Our strong international network allows us to provide outstanding operational support to every franchisee. It is one of the lowest investments in the food business (USD$50,000-$100,000) and the training lasts only two weeks. We are seeking International franchisees interested in exclusive, multi-unit territory development of at least five stores within three years.