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Updated RecentlyLa Quinta vs Courtyard By Marriott Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of La Quinta vs Courtyard By Marriott including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $3,822,657 - $12,901,630 | $11,131,210 - $28,763,410 |
| Franchise Fee | $55,000 | $50,000 - $90,000 |
| Royalty Fee | 4-4.5% | - |
| Advertising Fee | 4.5% | - |
| Year Founded | 1968 | - |
| Year Franchised | 2001 | - |
| Term Of Agreement | 20 years | - |
| Term Of Agreement | 20 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
| Operations |
15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25
Absentee ownership of franchise is allowed. (98% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About La Quinta
La Quinta is one of the fastest growing mid-scale hotels with properties across the US, Canada and Mexico. Our purpose is to provide a refreshing and engaging environment that builds long-lasting, valuable relationships with employees, guests, owners and partners.
La Quinta is a proud participant in VetFran, and is honored to offer veterans of our armed forces great incentives and enhanced resources for becoming a part of the La Quinta family.
Veteran Incentives: 50% off application/franchise fees; development incentive of up to $4,000/room
The total investment necessary to begin operation of a La Quinta Inn
& Suites franchise for a 109-room new construction facility ranges
from $10,348,042 to $12,901,630, including $71,050 to $91,500 that must
be paid to the franchisor or an affiliate.
The total investment necessary to begin operation of a La Quinta Inn & Suites franchise
for a 100-room conversion facility ranges from $3,822,657 to $6,101,522
including $66,100 to $86,550 that must be paid to the franchisor or an
affiliate. Land acquisition and site preparation costs are not included
in these ranges.
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#193 in Franchise 500 for 2020.
#217 in Franchise 500 for 2021.
About Courtyard By Marriott
Moderately priced lodging brand "Designed by business travelers for business travelers."This lodging brand has recently increased its number of downtown locations, often through conversions of historical buildings *Features include:
- 80 to 150 guest rooms
- High-speed Internet access
- Restaurant, lounge
- Meeting space
- Central courtyard
- Exercise room
- Swimming pool
- 24-hour access to food
The total investment necessary to begin operation of a newly-constructed
prototypical Courtyard by Marriott hotel, excluding the cost of real
estate and related costs (building permit, tap, and impact fees), ranges
from $11,131,210 to $23,540,410 for an 80 to 110-room Courtyard by
Marriott hotel to $14,956,610 to $28,763,410 for a 120 to 150-room
Courtyard by Marriott hotel. This includes approximately $179,300 to
$229,300 that must be paid to the franchisor or an affiliate.