Jody Maroni's Sausage Kingdom vs Back Yard Burgers Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Jody Maroni's Sausage Kingdom vs Back Yard Burgers including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Jody Maroni's Sausage Kingdom Franchise
Back Yard Burgers Franchise
Investment $100,000 - $400,000$465,000 - $1,680,000
Franchise Fee $25,000$35,000
Royalty Fee 5%5%
Advertising Fee -3%
Year Founded 19791986
Year Franchised 19981988
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee 25% of franchise fee$1K


Business Experience Requirements

 
Jody Maroni's Sausage Kingdom Franchise
Back Yard Burgers Franchise
Experience
  • General business experience
  • Marketing skills

  • Industry experience
  • General business experience
  • Marketing skills

  • Financing Options

     
    Jody Maroni's Sausage Kingdom Franchise
    Back Yard Burgers Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support

     
    Jody Maroni's Sausage Kingdom Franchise
    Back Yard Burgers Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingCo-op advertising, Ad slicks, National media, Regional advertising
    Operations 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 7

    Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

    60% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 35

    Absentee ownership of franchise is NOT allowed. (90% of current franchisees are owner/operators)


    Expansion Plans

     
    Jody Maroni's Sausage Kingdom Franchise
    Back Yard Burgers Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Jody Maroni's Sausage Kingdom

    Jordan Monkarsh learned how to link sausage at his father's butcher shop. Using that experience, Monkarsh strove to create healthy, gourmet sausages and in 1979 created Jody Maroni's Sausage Kingdom. The Venice Beach, California, stand served sandwiches featuring the company's Bombay Curried Lamb and Yucatan Chicken sausages.

    As Monkarsh's sausages grew in popularity in the Los Angeles area, Jody Maroni stands popped up at Dodger Stadium, Los Angeles International Airport and other area hotspots. Today the company is opening stands throughout the United States, offering hot dogs, hamburgers, French fries and their signature sausage sandwiches.

    About Back Yard Burgers

    What started as a premium quality burger sold in a grocery store in Cleveland, Mississippi in 1987 quickly caught fire. Lattimore "Lattieā€ Michael realized he had a recipe for success and thus opened the first Back Yard Burgers drive-thru restaurant. Customers flocked to it, eating up the fresh-grilled burgers, great conversation and the neighborly feel that reminded them of their backyard cookouts. A year later, Back Yard Burgers opened up in Tennessee and Florida. And the rest is delicious history.
    WHY BE A BACK YARD BURGERS FRANCHISEE?
    *Uniqueness - back yard flavor
    *A proven brand with a solid operating system
    *Growth free standing building
    *Unique development opportunities
    *Non universities, c-stores and professional sports
    *Strong positioning
    *Signature products
    *Persuasive, professional marketing
    *Operations support
    *Exclusive Territories