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Below is an in-depth analysis and side-by-side comparison of Jody Maroni's Sausage Kingdom vs Mr. Goodburger's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $100,000 - $400,000 | $155,000 - $210,000 |
Franchise Fee | $25,000 | $25,000 |
Royalty Fee | 5% | 6-8% |
Advertising Fee | - | - |
Year Founded | 1979 | 2001 |
Year Franchised | 1998 | 2003 |
Term Of Agreement | 10 years | 5 years |
Term Of Agreement | 10 years | 5 years |
Renewal Fee | 25% of franchise fee | - |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | Internet refresher courses |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Ad slicks, National media, Regional advertising |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 7 Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
Jordan Monkarsh learned how to link sausage at his father's butcher shop. Using that experience, Monkarsh strove to create healthy, gourmet sausages and in 1979 created Jody Maroni's Sausage Kingdom. The Venice Beach, California, stand served sandwiches featuring the company's Bombay Curried Lamb and Yucatan Chicken sausages.
As Monkarsh's sausages grew in popularity in the Los Angeles area, Jody Maroni stands popped up at Dodger Stadium, Los Angeles International Airport and other area hotspots. Today the company is opening stands throughout the United States, offering hot dogs, hamburgers, French fries and their signature sausage sandwiches.
The business built on creating healthy, animal-free fast food went belly up. See Wink's Cheeseburger Factory.