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Below is an in-depth analysis and side-by-side comparison of Jody Maroni's Sausage Kingdom vs Cafe Yumm including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $100,000 - $400,000 | $716,500 - $999,200 |
Franchise Fee | $25,000 | $40,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | - | up to 3% |
Year Founded | 1979 | 1997 |
Year Franchised | 1998 | 2007 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 25% of franchise fee | - |
Business Experience Requirements |
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Experience | We truly believe in balancing business and life so that each is more Soul satisfying… Deeply nourishing®. We’re passionate about serving beautiful, nourishing food (over 50% of which is Certified Organic), in warm, inviting restaurants that are built largely of recycled and environmentally friendly materials. Yet, our unit economics compare well with larger, better-established brands. We’re serious about business, but we’re also serious about doing it differently. If that sounds good, having your own Café Yumm! restaurant might be right for you. | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/- |
Start-up Costs | No/No | No/- |
Equipment | No/No | No/- |
Inventory | No/No | No/- |
Receivables | No/No | No/- |
Payroll | No/No | No/- |
Training & Support |
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Training | - | We provide you with two weeks of in-depth classroom training at our headquarters, followed by a lengthy hands-on training period in one or more of our restaurants. Our Opening Team will also be with you for one week before your restaurant opens, and for one week after you’ve opened. We’re there to train your staff and make sure the quality standards are maintained and your first guests instantly become loyal ones. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | We provide detailed operations manuals and job briefs loaded with techniques, procedures, recommendations, and guidelines. In addition, our Management Team has an open-door policy, and even give franchisees their cell phone numbers, should any operational questions/issues come up. |
Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 7 Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Jordan Monkarsh learned how to link sausage at his father's butcher shop. Using that experience, Monkarsh strove to create healthy, gourmet sausages and in 1979 created Jody Maroni's Sausage Kingdom. The Venice Beach, California, stand served sandwiches featuring the company's Bombay Curried Lamb and Yucatan Chicken sausages.
As Monkarsh's sausages grew in popularity in the Los Angeles area, Jody Maroni stands popped up at Dodger Stadium, Los Angeles International Airport and other area hotspots. Today the company is opening stands throughout the United States, offering hot dogs, hamburgers, French fries and their signature sausage sandwiches.