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Updated RecentlyUnited Marketing Solutions vs Our Town America Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of United Marketing Solutions vs Our Town America including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $39,615 - $61,485 | $63,300 - $86,250 |
| Franchise Fee | $31,500 | $47,500 |
| Royalty Fee | 0 | 5% |
| Advertising Fee | - | up to 1% |
| Year Founded | 1981 | 1972 |
| Year Franchised | 1982 | 2004 |
| Term Of Agreement | 10 years | 10 years |
| Term Of Agreement | 10 years | 10 years |
| Renewal Fee | 5% of current license fee | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | Yes/No | No/No |
| Start-up Costs | No/No | No/No |
| Equipment | No/No | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | On-The-Job Training: 40 hours Classroom Training: 40 hours Additional Training: At designated location |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Social media Email marketing Loyalty program/app |
| Operations |
Franchise can be run from home. 17% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Franchise can be run from home.
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) Number of Employees Required to Run: 1 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | No |
| International Expansion | No | No |
Company Overviews
About United Marketing Solutions
After Jerry Bernier used direct mail advertising to reach customers for his home-improvement business, he wanted to learn more about the industry. Through his research, Bernier began envisioning a multifaceted company that would provide small-business owners with a variety of marketing products and services. In 1981, Bernier founded United Coupon Corp. to provide those services.
The company, which changed its name to United Marketing Solutions in 1998, began franchising in 1982. Franchisees send out mass mailings five to six times per year in their territory, giving retailers and service providers the opportunity to advertise to consumers in a specific community.
United Marketing Solutions provides graphics, layouts, printing, binding and mailing to its franchisees.
About Our Town America
Join Our Winning Team!
For almost a decade, Our Town America has been a growing franchise organization that is now in the top 50 list for franchisee satisfaction according to Franchise Business Review. At Our Town America, we build business relationships with the best small businesses in the country. A franchisee is a person or group of individuals that is part of the Our Town America family. Located throughout the United States, they operate as an extension of our corporate office. Their goals are parallel to ours: help new movers adjust and feel welcomed into their community, and help local businesses gain new loyal and long-term customers every month.
Veteran Incentives $10,000 off franchise fee
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