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Updated RecentlyUnited Marketing Solutions vs SelectAds Direct Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of United Marketing Solutions vs SelectAds Direct including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $39,615 - $61,485 | $18,700 - $29,750 |
| Franchise Fee | $31,500 | $10,000 |
| Royalty Fee | 0 | 0 |
| Advertising Fee | - | 0 |
| Year Founded | 1981 | 2011 |
| Year Franchised | 1982 | 2011 |
| Term Of Agreement | 10 years | 5 years |
| Term Of Agreement | 10 years | 5 years |
| Renewal Fee | 5% of current license fee | - |
Business Experience Requirements |
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| Experience | - | � General business experience � Sales and marketing skills |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | Yes/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | • One week training at headquarters • Two day on-site training |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | • Weekly tele-conference meetings • Mentoring program • National sales conference |
| Marketing | - | • Marketing materials • Quick Start Marketing Plan |
| Operations |
Franchise can be run from home. 17% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | • Franchise can be run from home. • Number of employees needed to run franchised unit: 1 • Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About United Marketing Solutions
After Jerry Bernier used direct mail advertising to reach customers for his home-improvement business, he wanted to learn more about the industry. Through his research, Bernier began envisioning a multifaceted company that would provide small-business owners with a variety of marketing products and services. In 1981, Bernier founded United Coupon Corp. to provide those services.
The company, which changed its name to United Marketing Solutions in 1998, began franchising in 1982. Franchisees send out mass mailings five to six times per year in their territory, giving retailers and service providers the opportunity to advertise to consumers in a specific community.
United Marketing Solutions provides graphics, layouts, printing, binding and mailing to its franchisees.
About SelectAds Direct
SelectAds Direct is changing the face of cooperative direct mail. Its proprietary format lets consumers quickly scan all ads and select ads of interest; and, it even provides a built-in carrying case. As a SelectAds Direct franchisee, you'll sell cooperative advertising space to local merchants who want to target market a high-income demographic. SelectAds Direct takes care of all back-end production allowing you to do what you do best: sell! If you have what it takes to be successful, find out what SelectAds Direct can do for you. • Very low initial investment • Home based business • Unique product • Great locations • No inventory • Training • Support