Fresh City Kitchen vs Murphy's Deli Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Fresh City Kitchen vs Murphy's Deli including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Fresh City Kitchen Franchise
Murphy's Deli Franchise
Investment $726,000 - $1,140,000$175,200 - $827,500
Franchise Fee $35,000$25,000
Royalty Fee 5%6%
Advertising Fee --
Year Founded 19971993
Year Franchised 20031996
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee 25% of then-current fee-


Business Experience Requirements
 
Fresh City Kitchen Franchise
Murphy's Deli Franchise
Experience
  • Industry experience
  • General business experience
    		• -

    Financing Options
     
    Fresh City Kitchen Franchise
    Murphy's Deli Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Fresh City Kitchen Franchise
    Murphy's Deli Franchise
    Training --
    Support

    A Fresh City consultant will be on location at your restaurant prior to the soft opening, to guide you through the first few days of business, and to assist in planning your grand opening. The Fresh City Franchise team will offer ongoing business consultation, and will share best practices as well as manuals and other training materials, as you grow your business.

    		-
    Marketing Fresh City will assist you in growing your business through the strategic and tactical implementation of Fresh City branding, marketing, and promotions. You will be provided with materials and programs to help you begin positioning your Fresh City restaurant in your community. Additionally, the Fresh City community support and service program -"Thinking Fresh" - will help make your franchise the neighborhood restaurant of choice.-
    Operations Franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is NOT allowed.

    		-

    Expansion Plans
     
    Fresh City Kitchen Franchise
    Murphy's Deli Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Fresh City Kitchen

    Fresh City restaurants are meccas for guests seeking alternatives to fast food. We are pleased to invite you to join their innovative franchise concept. With cutting edge locations in multiple states, Fresh City is growing to meet the needs of today's consumers seeking lifestyle alternatives. Fresh City is actively seeking experienced multi-unit operators with proven expertise in the food service industry. Fresh City franchisees must be experts in their markets, be willing to work diligently and commit to leading a team that will execute a dynamic restaurant. We seek franchisees who possess integrity, are respected amongst peers and colleagues, and share Fresh City's core business values and commitment to give back to their communities. Fresh City franchisees must have sufficient liquid net worth and demonstrate the ability to raise capital adequately to fund their development

    About Murphy's Deli

    The Murphy's Deli concept utilizes three core principles for continuous profitability and customer satisfaction. First, our menu choices make each meal an adventure. We offer colossal, two-handed sandwiches along with guiltless, low-carb, low-fat options. For instance, our menu varies from muffalettas, deli classics, delicious salads and desserts to gourmet coffee and fresh juices. Second, we use a wide selection of breads, hand-sliced meats and cheeses to create any of our twenty three incredible sandwiches. Our ingenious combination of fresh, unique ingredients and condiments consistently causes our customers to remember yesterday's lunch with a smile when today's lunch break rolls around. Third, we make each Murphy's Deli the ideal place for patrons to eat with friends or associates. Our goal is to create a fun, colorful, and warm atmosphere in order to enliven the day as well as relax the mind. We have designed each interior layout to function efficiently and successfully in many different types of environments while also reflecting an atmosphere of high standards.
    Come join the Murphy's Deli team of food service professionals! We welcome motivated partners to share our success in franchising delicatessen restaurants in the most vibrant cities of North America. Our remarkable growth stems from each of the following factors: the dedication of our corporate staff and franchise owners, our exceptional menu, distinctive atmosphere, effective marketing, and thorough training and preparation of new franchisees.